The ultimate aim of this course is to give basic methodology of entrepreneurship so that students can jump from ideation level to commercialization. While learning this methodology, they can learn the dynamics of entrepreneurship ecosystem both in Turkish context and in other contexts, more particularly the contexts in which best entrepreneurial practices have already flourished.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction and orientation to the course
Discussion
2. Week
Introduction to Entrepreneurship: What is entrepreneurship and why is it important?
Lecture, presentation and in-class Scamper exercise
4. Week
Building a new venture team:
Team discovery and team formation activities
Lecture, presentation, discussion, Ted Talk
5. Week
Idea validation tool: Business Model Canvas
Lecture, presentation, discussion
6. Week
Business Model Canvas Designing practices
Lecture and discussion (in-class exercise)
7. Week
Lean Startup Methodology
Lecture, presentation, discussion and article reading
8. Week
Midterm Exam
EXAM
9. Week
Midterm Exam
EXAM
10. Week
Feasibility Analysis & Industry and Competitor Analysis
Lecture, presentation, discussion
11. Week
The Business Plan: What is it, why do entrepreneurs need to create such a plan and when should entrepreneurs use this tool?
Lecture, presentation, discussion
12. Week
Assessing a New Venture’s Financial Strength and Viability & Getting Financing and Funding
Lecture, presentation, discussion and guest speaker
13. Week
Entrepreneurship Ecosystem models and hot topics on entrepreneurship
Lecture, presentation, discussion and article reading
14. Week
Project presentations: Pitching
Presentation and discussion
15. Week
Final Exam
Assessment and evaluation
16. Week
Final Exam
Assessment and evaluation
17. Week
Final Exam
Assessment and evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
30
Homework / Term Projects / Presentations
1
30
Final Exam
1
40
Program Outcomes
PO-1
Comprehends both theoretical and applied subjects in international trade at the advanced level, and uses his/her knowledge when necessary.
PO-2
Analyses basic concepts and data related to International Trade and Economics by scientific methods, interprets those with analytically, and evaluates those with regard to economic issues.
PO-3
Express his/her thoughts, comments and evaluations related to International Trade discipline both in written and oral forms.
PO-4
Defines current problems, and proposes solutions which are supported by evidence and research based quantitative and qualitative data.
PO-5
Inspects how public and private sector enterprises engaged in trade activities operates in practice, and evaluates the continuities and the dynamism in these sectors.
PO-6
Defines and tracks local, regional (such as European Union or Middle East) and global issues from the point of political economics, and relates these issues to each other.
PO-7
Possesses sufficient knowledge in other disciplines related to International Trade (such as Economics, Finance, International Business and Law), and reports this information.
PO-8
Follows publications and research in International Trade, Globalisation and Financial Systems in the English language, and communicates with his/her colleagues internationally.
PO-9
Uses a second language (Russian, Chinese, etc.) at the intermediate level.
PO-10
Possesses ethical principles and scientific values in collection, interpretation and release of data.
Learning Outcomes
LO-1
Students will be able to realize and make sense of the importance of entrepreneurship and the reasons of why it is highly supported by several institutions both in Turkey and in the world.
LO-2
Students will be able to realize and make sense of the process of new venture creation in which opportunities are discovered or created.
LO-3
Students will be able to conduct feasibility analysis before launching the original idea and making necessary changes on the idea along the process if needed.
LO-4
Students will be able to design the business model canvas and all its sections to validate the idea.
LO-5
Students will be able to write effective and wise business plans, also the ways of communication.
LO-6
Students will not only be able to evaluate the importance of entrepreneurship but also social entrepreneurship with its social impact, at the same time to interpret their business model in terms of their added-value to the public in general.
LO-7
Students will be able to know that the prerequisite for having an opinion is to nurture thatopinion with knowledge, together with this awareness they will be able to look at the events and/or situations they encounter critically.