This course aims to provide an understanding of recent concepts and trends of the international tourism industry. The course covers a wide range of topics in the tourism industry such as the business of tourism, developing and supplying tourism demand, types of tourism, tourism management, marketing, hospitality, customer service and communication skills in tourism. It also covers more sustainable forms of tourism.
Prerequisite(s)
Course Code Course Name…
Corequisite(s)
Course Code Course Name…
Special Requisite(s)
The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s)
Assoc. Prof. Yaşar Dilek Ünalan
Course Assistant(s)
Schedule
Wednesday, 9.00 -10.50, Online
Office Hour(s)
Wednesday, 14.00 - 15.50, Online
Teaching Methods and Techniques
- Presentation
Demonstration
Discussion
Principle Sources
-Holden, A. (2016) Environment and Tourism, Routledge, London.
Lew, A., Hall, M. and Williams, A. (Eds) (2014) Companion to Tourism, Wiley-Blackwell, e-book.
Spenceley, A. (ed) (2010) Responsible Tourism: Critical Issues for Conservation and Development, Earthscan, London.
Gössling, S., Hall, M. and Weaver, D. (Eds) (2009) Sustainable Tourism Futures, Routledge, New York.
Mowforth, M., Charlton, C. and Munt, I. (2008) Tourism and Responsibility, Routledge, London.
Other Sources
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Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction to International Tourism
Presentation
2. Week
Introduction to International Tourism
Presentation with demonstration
3. Week
Types of Tourism
Presentation with demonstration
4. Week
Tourism Management
Presentation with demonstration
5. Week
International Tourism Organizations
Presentation with demonstration
6. Week
Hospitality Industry and Hotels’ Classification
Presentation with demonstration
7. Week
Customer Services and Communication Skills in Tourism
Presentation with demonstration
8. Week
Midterm Exam
9. Week
Midterm Exam
10. Week
Customer Services in Tourism, Communication Skills in Tourism
Presentation with demonstration
11. Week
Responsible Tourism
Presentation with demonstration
12. Week
Ecotourism, Rural Tourism
Presentation with demonstration
13. Week
Slow Tourism
Presentation with demonstration
14. Week
Tourism Safety and Security
Presentation with demonstration
15. Week
16. Week
17. Week
Assessments
Evaluation tools
Quantity
Weight(%)
Quizzes
1
10
Homework / Term Projects / Presentations
1
30
Attendance
10
10
Final Exam
1
50
Program Outcomes
PO-1
Comprehends both theoretical and applied subjects in international trade at the advanced level, and uses his/her knowledge when necessary.
PO-2
Analyses basic concepts and data related to International Trade and Economics by scientific methods, interprets those with analytically, and evaluates those with regard to economic issues.
PO-3
Express his/her thoughts, comments and evaluations related to International Trade discipline both in written and oral forms.
PO-4
Defines current problems, and proposes solutions which are supported by evidence and research based quantitative and qualitative data.
PO-5
Inspects how public and private sector enterprises engaged in trade activities operates in practice, and evaluates the continuities and the dynamism in these sectors.
PO-6
Defines and tracks local, regional (such as European Union or Middle East) and global issues from the point of political economics, and relates these issues to each other.
PO-7
Possesses sufficient knowledge in other disciplines related to International Trade (such as Economics, Finance, International Business and Law), and reports this information.
PO-8
Follows publications and research in International Trade, Globalisation and Financial Systems in the English language, and communicates with his/her colleagues internationally.
PO-9
Uses a second language (Russian, Chinese, etc.) at the intermediate level.
PO-10
Possesses ethical principles and scientific values in collection, interpretation and release of data.
Learning Outcomes
LO-1
a basic knowledge of trends in international tourism
LO-2
an understanding of changing tourism demands
LO-3
an ability to describe types of international tourism activities
LO-4
an ability to describe sustainable forms of tourism
LO-5
an ability to interpret international tourism statistics
