The ultimate aim of this course is to give basic methodology of entrepreneurship so that students can jump from ideation level to commercialization. While learning this methodology, they can learn the dynamics of entrepreneurship ecosystem both in Turkish context and in other contexts, more particularly the contexts in which best entrepreneurial practices have already flourished.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction and orientation to the course
Discussion
2. Week
Introduction to Entrepreneurship: What is entrepreneurship and why is it important?
Reading, lecture, article analysis and Ted Talks
3. Week
Recognizing Opportunities and Generating Ideas
Reading, lecture and in-class exercise
4. Week
Entrepreneurship MOVIE Series I
Movie
5. Week
Building a new venture team:
Team discovery and team formation activities
Reading, lecture, in-class exercise and Ted Talks
6. Week
Business Model Canvas:
Introduction to ideation-commercialization activities
Reading, lecture and in-class exercise
7. Week
Midterm Exam
Exam
8. Week
Lean Startup Methodology
Reading and article analysis
9. Week
Feasibility Analysis & Industry and Competitor Analysis
Reading and lecture
10. Week
The Business Plan
Reading and lecture
11. Week
Entrepreneurship Film Series II
Movie
12. Week
Assessing a New Venture’s Financial Strength and Viability & Getting Financing and Funding
Reading, lecture and Guest Speaker
13. Week
Entrepreneurship Ecosystem and its players (in Turkey)
Lecture, discussion and article analysis
14. Week
Elevator Pitch
Discussion and in-class exercise
15. Week
Final Exam
Assessment and evaluation
16. Week
Final Exam
Assessment and evaluation
17. Week
Final Exam
Assessment and evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
30
Homework / Term Projects / Presentations
1
20
Attendance
1
10
Final Exam
1
40
Program Outcomes
PO-1
Comprehends both theoretical and applied subjects in international trade at the advanced level, and uses his/her knowledge when necessary.
PO-2
Analyses basic concepts and data related to International Trade and Economics by scientific methods, interprets those with analytically, and evaluates those with regard to economic issues.
PO-3
Express his/her thoughts, comments and evaluations related to International Trade discipline both in written and oral forms.
PO-4
Defines current problems, and proposes solutions which are supported by evidence and research based quantitative and qualitative data.
PO-5
Inspects how public and private sector enterprises engaged in trade activities operates in practice, and evaluates the continuities and the dynamism in these sectors.
PO-6
Defines and tracks local, regional (such as European Union or Middle East) and global issues from the point of political economics, and relates these issues to each other.
PO-7
Possesses sufficient knowledge in other disciplines related to International Trade (such as Economics, Finance, International Business and Law), and reports this information.
PO-8
Follows publications and research in International Trade, Globalisation and Financial Systems in the English language, and communicates with his/her colleagues internationally.
PO-9
Uses a second language (Russian, Chinese, etc.) at the intermediate level.
PO-10
Possesses ethical principles and scientific values in collection, interpretation and release of data.
Learning Outcomes
LO-1
Realizing and making sense of the importance of entrepreneurship and the reasons of why it is highly supported by several institutions both in Turkey and in the world.
LO-2
Realizing and making sense of the process of new venture creation in which opportunities are discovered.
LO-3
Conducting feasibility analysis before launching the original idea and making necessary changes on the idea along the process if needed.
LO-4
Creating the business model canvas and all its sections to validate the idea.
LO-5
Writing effective and wise business plans, also the ways of communication.
