To create the basic structural framework for the understanding of the concepts and theories of designing terminology and visual communication.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Assoc. Prof. Ayşe Yıldıran
Course Assistant(s)
Schedule
Wednesday ,13.00 - 14.45 ,İKÜ Ataköy Campus
Office Hour(s)
Wednesday ,13.00 - 14.45 ,İKÜ Ataköy Campus
Teaching Methods and Techniques
The image design will include reading from two-dimensional applications to three-dimensional object and space design.
Principle Sources
Other Sources
A. Yıldıran, Görsel İletişimde Gösterge ve Simge / Görüntü Göstergebilimi Üzerine Bir Çözümeme Örneği, Yayınlanmamış Doktora Tezi, 1986.
Ferdinand de Saussure, Course in General Linguistics, Mc. Graw Hill Book Company, London, 1966.
Roland Barthes, Göstergebilim İlkeleri, Kültür Bakanlığı, 1979.
İsmail Tunalı, Tasarımın Felsefesine Giriş, Yapı Yayın, İstanbul, 2004.
Charlotte & Peter Fiell, Design of the 20 Century, Printed in Italy, Icons, Tachen, 2001.
Susan Yelavich ed. by S. Doyle, Design for Life, Tames & Hudson Ltd, London, 1997.
Penny Sparke, A Century of Design - Design Pioneers of the 20 Century, M. Beazly, London, 1998.
Course Schedules
Week
Contents
Learning Methods
1. Week
Course description, goals and objectives
Presentation
2. Week
Key terminology of semantics and visual communication
Presentation
3. Week
Key terms of semiotics and view of visual communication / Digital expression of language, word, sign and visual communication systems
Presentation
4. Week
Key terms of semiotics and view of visual communication / Digital expression of language, word, sign and visual communication systems
Presentation
5. Week
Key terms of semiotics and view of visual communication / Digital expression of language, word, sign and visual communication systems
Presentation
6. Week
Design concepts and basic semiotic framework / Development and evaluation of definitions and concepts
Presentation
7. Week
Midterm
-
8. Week
Theories of design / Theories determining the modern age and the digital expression of evaluation criteria
Presentation
9. Week
Theories of design / Theories determining the modern age and the digital expression of evaluation criteria
Presentation
10. Week
Design theories / Modern contemporary theories and evaluation criteria
Presentation
11. Week
Critical perspectives on design / From 2D graphic design to 3D, object; digital evaluation of design from object to space
Presentation
12. Week
Critical perspectives on design / From 2D graphic design to 3D, object; digital evaluation of design from object to space
Presentation
13. Week
Critical perspectives on design / From 2D graphic design to 3D, object; digital evaluation of design from object to space /Meaning Resolution
Presentation
14. Week
Final
15. Week
Evaluation
Evaluation
16. Week
Evaluation
Evaluation
17. Week
Evaluation
Evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Homework / Term Projects / Presentations
1
50
Final Exam
1
50
Program Outcomes
PO-1
They will be able to define all kinds of concepts related to different fields, with priority to concepts related to design, art and culture.
PO-2
They will be able to interpret technological developments and artistic and cultural perceptions that change accordingly.
PO-3
They will be able to understand the contemporary / contemporary cartoon and animation practices.
PO-4
They will be able to analyze organic relations between art, communication and society.
PO-5
They will be able to produce works that will learn the creative process and bring creativity to the foreground
PO-6
They will be able to work creatively, flexibly and independently in disciplined and self-created lines.
PO-7
They will be able to use the tools and equipment necessary for their profession in the right place and at the right time and will be able to implement their projects within the determined time.
PO-8
They will be able to express their creative ideas by using visual images.
PO-9
They will be able to give an original products in interdisciplinary fields like graphic design, photography, cinema.
PO-10
They will have experience in modeling, character design, space design and editing.
PO-11
They will be able to prepare visual effects for cartoons and animation using computer based applications.
PO-12
They will have experience in animation, animation, art director, improvisation fields.
PO-13
They will be available to adopt innovations in the field of mass communication and adaptable to the field of innovations.
PO-14
They will be able to produce projects together with experienced experts in national and international areas.
PO-15
They will participate in the events like competitions, exhibitions, festivals, seminars etc. in national and international areas.
Learning Outcomes
LO-1
They will be able to analyze the organic relationship between art, communication and society, and interpret the works of art.
LO-2
They will be able to give unique products in interdisciplinary fields.
LO-3
They will gain the skill of preparing visual effects for cartoons and animation using computer based applications.
LO-4
They will gain the ability to produce projects that can be represented both nationally and internationally.
LO-5
They will able to express their creative ideas by using visual messages.
