Within the scope of the course, it is aimed to help the students to follow the social, cultural, political and economic developments as well as their theoretical knowledge and education, and to help them to establish their own career bases by meeting with expert sector representatives.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Assoc. Prof. Sevda Deneçli
Course Assistant(s)
Schedule
Wednesday, 09.00-10.45, Ataköy Campus, Faculty of Art and Design.AKZB1
Office Hour(s)
Teaching Methods and Techniques
-The course will be processed as 100% Synchronous in virtual classrooms opened in Istanbul Kültür University Cats System.
-Lecture, Presentation, meeting with sector representatives, questioning, evaluation
Principle Sources
- JONES Matt, MARSDEN Gary, Mobile Interaction Design, John Wiley & Sons Ltd, Glasgow, 2006.
- PREECE J., ROGERS Y, SHARP H., Interaction Design: Beyond Human-Computer Interaction, John Wiley & Sons, Inc., New York, 2002.
- SALVENDY Gavriel, Human Factors And Ergonomics, John Wiley & Sons, New York, 2012.
Other Sources
Diğer - CASTELLS Manuel, The rise of the network society: information age, economy society and culture, Wiley-Blackwell, 2009.
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction to new communication technologies
Lecture, Case studies, Class discussion
2. Week
The development of interactive media
Lecture, Case studies, Class discussion
3. Week
Development of interactive technological tools
Lecture, Case studies, Class discussion
4. Week
Development of interactive technological tools
Lecture, Case studies, Class discussion
5. Week
Introduction to human-computer interaction
Lecture, Case studies, Class discussion
6. Week
Interaction design principles
Lecture, Case studies, Class discussion
7. Week
Midterm Exam
Midterm Exam
8. Week
User experience
Lecture, Case studies, Class discussion
9. Week
Introduction to Ergonomics: Conceptual view to mobile ergonomics and Web ergonomics
Lecture, Case studies, Class discussion
10. Week
Usability principles for web design
Lecture, Case studies, Class discussion
11. Week
Usability principles for mobile vehicles
Lecture, Case studies, Class discussion
12. Week
Social media and design
Lecture, Case studies, Class discussion
13. Week
Analysis of online user behavior
Lecture, Case studies, Class discussion
14. Week
Analysis of Mobile user behavior
Lecture, Case studies, Class discussion
15. Week
Evaluation
Evaluation
16. Week
Evaluation
Evaluation
17. Week
Evaluation
Evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2
The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3
The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4
The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5
The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6
The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7
The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8
The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9
The students will be able to understand artistic works by following current and digital works of art.
PO-10
The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11
The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12
The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13
The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14
The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15
The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1
Students will be able to apply the theoritical knowledge into practice.
LO-2
students will be able to set a calender based upon application plans.
LO-3
Students will be able to interpret the strategical targets of the briefings received from the
sector.
LO-4
Students will be able to arrange activity drafts and campaigns based upon the briefings received from the sector.
LO-5
Students will be able gain experience by organizing events with sector-univer
collaboration.
