Today, as a result of rapid developments in information and internet technologies, a digital transformation has occurred. Digital transformation has influenced every aspect of social life. The changing forms of production and consumption have undergone major changes in learning styles, consumption habits, forms of participation in public life, understanding of entertainment, and ways of communicating.
Within the scope of Digital Cultural Industries Course; digital culture "and digital culture industry will be examined by taking digital developments in every field from private sector to business life, economical management, health education, politics to entertainment, art and the media.
Prerequisite(s)
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Corequisite(s)
-
Special Requisite(s)
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Instructor(s)
Assoc. Prof. Sevda Deneçli
Course Assistant(s)
-
Schedule
-Wednesday, 16.00-17.45, Ataköy Campus, Faculty of Art and Design, Cats Virtual Room.
Office Hour(s)
-Wednesday, 15.00-16.00, Ataköy Campus, Faculty of Art and Design. Cats Virtual Room
Teaching Methods and Techniques
-Ders İstanbul Kültür Üniversitesi Cats Sisteminde açılan sanal sınıflarda %100 Senkron olarak işlenecektir.
Adaklı, Gülseren, Türkiye'de Medya Endüstrisi, Neoliberalizm çağında mülkiyet ve kontrol ilişkileri, , Ankara: Utopia, 2006
Adam Smith, Ulusların Zenginliği, Yeni Alan publishing, 2003 -Marx, Karl [1859] (1993) Ekonomi Politiğin Eleştirisine Katkı, trans. S. Belli, Ankara: Sol (5th Basque)
Medya Çalışmaları Dan Laughey
New Digital age, Eric Schmidt ve Jared Cohen
Medya ve modernite John b. Thompson
Medya Gösterisi Dauglas Kellner
Medya Kültürleri Nck Stevenson
Teknoloji Kültürü Mary tiles ve hans oberdiek
Other Sources
-Marx, Karl [1867] (1997) Capital 1, trans. A. Bilgi, Ankara: Sol (5th edition).
Course Schedules
Week
Contents
Learning Methods
1. Week
Introductory Lesson: Introduction, general speaking about the course content
Verbal lecture
2. Week
The concept of culture
Verbal lecture
3. Week
The development of the internet and the concept of digital culture
Verbal lecture
4. Week
The concept of fulture industry
Verbal lecture
5. Week
Digital culture industry within the framework of theories
Verbal lecture
6. Week
Changing production-consumption concepts with social media
Verbal lecture
7. Week
Digital culture and self-presentation
Verbal lecture
8. Week
Midterm
Midterm
9. Week
Digital habitus
Verbal lecture
10. Week
Understanding Althusser in the digital age
Verbal lecture
11. Week
Understanding Benjamin in the digital age
Verbal lecture
12. Week
Internet memes in digital culture
Verbal lecture
13. Week
Convergence culture
Verbal lecture
14. Week
Participatory culture
Verbal lecture
15. Week
Evaluation
Evaluation
16. Week
Evaluation
Evaluation
17. Week
Final Exam
Final Exam
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2
The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3
The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4
The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5
The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6
The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7
The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8
The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9
The students will be able to understand artistic works by following current and digital works of art.
PO-10
The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11
The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12
The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13
The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14
The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15
The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1
The students will be able to define the Digitalization.
LO-2
The students will be able to relate concepts of digitalization and culture industry.
LO-3
The students will be able to evaluate the social effects of digitalization.
LO-4
The students will be able to relate communication theories to the concepts of Digitalization and Culture Industry.
LO-5
The students will be able to evaluate the effects of Digital Culture Industry concept on digital marketing communication.
