Undergraduate
Faculty of Arts and Design
New Media
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USER EXPERIENCE

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
YM5202 USER EXPERIENCE 2/0/0 DE TURKISH 4
Course Goals
The course will be processed 100% synchronously in virtual classrooms opened in Istanbul Kültür University Cats System. 
User experience and user experience design are the main subjects of the course. The aim is to teach the development process of mobile and desktop page designs in terms of usability and user experience principles.
Prerequisite(s) -
Corequisite(s) -
Special Requisite(s) -
Instructor(s) Lecturer Ahmet Erşanlı
Course Assistant(s)
Schedule -Tuesday, 15.00-16.50, Cats Virtual Room
Office Hour(s) -Tuesday, 17.00-18.00, Cats Virtual Room
Teaching Methods and Techniques -Larage, Case studies, Class discussion
Principle Sources -UNGER Russ, CHANDLER Caroline, A Project guide to UX design, New Riders, United States of America, 2012

-RUBIN Jeffrey, CHISNELL Dana, Handbook of Usability Testing: How to Plan, Design, and Conduct Effective Tests, Wiley Publishing, Indiana, 2008
Other Sources -
Course Schedules
Week Contents Learning Methods
1. Week User Experience - Hopes and Concerns Lecture, case studies, class discussion
2. Week User Experience General Terminology Lecture, case studies, class discussion
3. Week Human Computer Interaction & Accessibility Lecture, case studies, class discussion
4. Week User Experience Design - Diagnosis and Discovery Lecture, case studies, class discussion
5. Week User Experience Design - User Research Lecture, case studies, class discussion
6. Week User Experience Design - Fiction & Prototype Lecture, case studies, class discussion
7. Week Midterm Midterm
8. Week Usability & Testing - Universal Principles Lecture, case studies, class discussion
9. Week Principles of Usability - Expert Opinion Review Lecture, case studies, class discussion
10. Week User Observation Test - Final Homework Distribution Lecture, case studies, class discussion
11. Week Persona, Scenario and Tasks Lecture, case studies, class discussion
12. Week Pilot Test: Finding Analysis and Reporting Lecture, case studies, class discussion
13. Week User Procurement, Location and Time Planning Lecture, case studies, class discussion
14. Week General overview Lecture, case studies, class discussion
15. Week Evaluation Evaluation
16. Week Evaluation Evaluation
17. Week Evaluation Evaluation
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 40
Final Exam 1 60


Program Outcomes
PO-1The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8 The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9The students will be able to understand artistic works by following current and digital works of art.
PO-10The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1The students will be able to define user experience concept.
LO-2The students will be able to understand the basic principles of experience design.
LO-3The students may have knowledge of the user's experience process.
LO-4The students will be able to develop effective communication skills with the user on digital platforms.
LO-5The students will be able to apply user-focused design work in their area of expertise.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15