It provides an overview of the international business environment, information about the fundamentals of entrepreneurship, and guidance to students as potential initiators of their initiatives. First of all, it is aimed to provide the students with information about the characteristics of the business operating in the international field and then to gradually realize the idea of an enterprise according to the opportunities they determine.
Prerequisite(s)
Course Code Course Name…
Corequisite(s)
Course Code Course Name…
Special Requisite(s)
The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s)
Assist. Prof. Dr. Kağan Okatan
Course Assistant(s)
Schedule
This course was not opened in the 2022-2023 academic year...
Office Hour(s)
Monday 14:00-15:00 Basın Ekspres Campus 6th Floor Room 7 k.okatan@iku.edu.tr
Teaching Methods and Techniques
- Presentation / Discussion
Principle Sources
-De Kluyver, C. (2010). Fundamentals of global strategy: a business model approach. Business Expert Press.
-De Kluyver, C., & Pearce, J. A. (2015). Strategic management: an executive perspective. Business Expert Press.
Other Sources
-Osterwalder, A., Pigneur, Y., Oliveira, M. A. Y., & Ferreira, J. J. P. (2011). Business Model Generation: A handbook for visionaries, game changers and challengers. African journal of business management, 5(7), 22-30.
Course Schedules
Week
Contents
Learning Methods
1. Week
Entrepreneurship: Fundamentals and concepts
Presentation / Discussion
2. Week
Entrepreneurial Approach
Presentation / Discussion
3. Week
Innovation and creativity in entrepreneurship
Presentation / Discussion
4. Week
International Markets
Presentation / Discussion
5. Week
International Competition
Presentation / Discussion
6. Week
Global Issues in Entrepreneurship
Presentation / Discussion
7. Week
Global Strategies
Presentation / Discussion
8. Week
Midterm Exam
Exam
9. Week
International Business Models
Presentation / Discussion
10. Week
International Business Models
Presentation / Discussion
11. Week
Business Plan
Presentation / Discussion
12. Week
Business Plan
Presentation / Discussion
13. Week
Financing and Profitability
Presentation / Discussion
14. Week
Financing and Profitability
Presentation / Discussion
15. Week
Final Week
Exam
16. Week
Final Week
17. Week
Final Week
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
35
Attendance
14
10
Final Exam
1
55
Program Outcomes
PO-1
Define the concept and types of entrepreneurship in historical development within the framework of entrepreneurship theory.
PO-2
Develop awareness about ways to improve personal and corporate innovation and creativity
PO-3
Distinguish the different aspects of SME management and its problems from SME management and its problems
PO-4
Design a business plan to start a new business
PO-5
Assess the institutionalization process of newly established businesses
PO-6
Employ the information and skill that is related to entrepreneurship in the career life and apply it to the workplace environment.
PO-7
Explain new business in social environment with social capital and communication competence
PO-8
Interpret knowledge of innovation and the importance of innovation that learned during education life with up-to-date information and adopt it to business life
PO-9
Identify how to reach entrepreneurship supports thanks to the basic and up-to-date information gained on entrepreneurship and estimates about the change and paradigm shifts in the entrepreneurship ecosystem.
PO-10
Compose the conceptual and cognitive knowledge with expert knowledge required by business life
Learning Outcomes
LO-1
To gain the ability of self-analysis in the context of an entrepreneurial career
LO-2
Gaining the ability to find an attractive market that can be reached economically
LO-3
Gain the competence to create an appropriate business model
LO-4
Develop an appropriate business plan
LO-5
To have the necessary tools to evaluate the applicability of ideas in advance
