Course Code	Semester	Course Name	LE/RC/LA	Course Type	Language of Instruction	ECTS
STD0538		STRATEGIC MANAGEMENT IN HEALTH SERVICES	2/0/0	DE	Turkish	3

Course Goals	Developing comprehension, skill and knowledge for diagnosing and dealing with specific strategy and policy situation from top management standpoint are the objectives of the course. We will also provide the necessary basic terms and concepts in order to familiarize the attendants with strategic management process.  Our treatment of strategic management process will be contemporary. We will emphasize the importance of identifying value creating potential of firm’s resources and capabilities and core competencies within the context of volatile global economy. We will also examine set of strategic actions to achieve strategic competitiveness and earn above average profits
Prerequisite(s)	-
Corequisite(s)	-
Special Requisite(s)	-
Instructor(s)	Lecturer Emin AKSAN
Course Assistant(s)
Schedule	-
Office Hour(s)	Wednesday, 13:00-14:00, 4A04
Teaching Methods and Techniques	-Lecture
Principle Sources	-İşletmelerde Stratejik Yönetim, Tahir Akgemci, Hasan Kürşat Güleş, 2. Baskı, Meslek Yüksekokulları Serisi, Gazi Kitabevi. Sağlıkta Pozitif Yönetim, Haluk Şengün, 1.Basım, Nobel Kitap.
Other Sources	-

Course Schedules
Week	Contents	Learning Methods
1. Week	Strategy and strategic management concept	Oral presentation
2. Week	Strategic analysis process in enterprises	Oral presentation
3. Week	Product and production strategy	Oral presentation
4. Week	Marketing and growth strategies	Oral presentation
5. Week	Conceptual framework and benefits of managing customer relationships	Oral presentation
6. Week	Technology management	Oral presentation
7. Week	Midterm	Midterm
8. Week	Crisis management	Oral presentation
9. Week	Problem solving techniques	Oral presentation
10. Week	Lean management	Oral presentation
11. Week	Talent management-oriented organizations	Oral presentation
12. Week	Innovation management and innovative organizations	Oral presentation
13. Week	Positive management in health	Oral presentation
14. Week	General Evaluation	Oral presentation
15. Week	Final	Final
16. Week	Final	Final
17. Week	Final	Final

Assessments
Evaluation tools	Quantity	Weight(%)
Midterm(s)	1	40
Final Exam	1	60

Program Outcomes PO-1 To have theoretical and practical knowledge about the field of Medical Documentation and Secretarial PO-2 Effectively apply the knowledge and skills on medical documentation and secretarial in the field of health services PO-3 Using the information technologies required by the field in the health care delivery process PO-4 Finding solutions to the problems that arise during the process of health care provision by problem solving skills PO-5 Organization in the unit where he / she is employed, taking place within the team and exhibiting leadership characteristics PO-6 Providing coordination between the unit and the unit for the complete health care PO-7 Using language knowledge in written and verbal communication in a proper and proper manner PO-8 Having the ability to use the terminology used in the field of Medical Documentation and Secretariat and health services correctly and completely PO-9 Correct and effective communication with patients and their relatives PO-10 To know and apply business, duties, powers and responsibilities, professional ethic principles PO-11 Doing the duties correctly and completely in the fields of Medical Documentation and Secretarial PO-12 Adopting the philosophy of providing quality health care and fulfilling its duties related to the field of Medical Documentation and Secretariat in accordance with this philosophy PO-13 To share the thoughts on the issues related to the field of Medical Documentation and Secretariat in the health services and the suggestions for solutions in written and verbal ways with the related parties both inside and outside the institution

Learning Outcomes LO-1 Identify the terms, concepts; evaluate and apply the theoratical and practical processes in long-term oriented strategic business management to accomplish competitive advantage. LO-2 Develop the system approach and analyze the organizations and managerial skills in their environment; identify the problems and provide efficient solutions in the longterm. LO-3 Design and re-organize the organizations and apply incremantal and innovative adaptive structures to comply with the environmenal changes in the long term to achieve competitive advantage. LO-4 Develop business ethics, logical reasoning and act responsibly with corporate governance principles in long term business interactions LO-5 Develop skills to communicate effectively through internet; individual or group research based presentations to manage firms strategically.

Course Assessment Matrix:

PO 1

PO 2

PO 3

PO 4

PO 5

PO 6

PO 7

PO 8

PO 9

PO 10

PO 11

PO 12

PO 13