Undergraduate
Vocational School of Technical Sciences
E-Commerce and Marketing Program
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Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
MEP4903 4 2/2/0 CC 4
Course Goals
 Developing a project in the field of E-Commerce and Marketing and presenting all stages
Prerequisite(s) Course Code Course Name…
Corequisite(s) Course Code Course Name…
Special Requisite(s) The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s) Lecturer İrem Aydoğdu, Assist. Prof. Dr. Oğuzcan Akgöl
Course Assistant(s)
Schedule Friday 09.00-12.45, İncirli Campus, 3B06
Office Hour(s) Oğuzcan Akgöl, Monday, 13.00-15.00, İncirli Campus
Teaching Methods and Techniques -
Principle Sources -
Other Sources -
Course Schedules
Week Contents Learning Methods
1. Week Introduction to course Verbal
2. Week Project management Verbal
3. Week Project management Verbal
4. Week Project management Verbal
5. Week Project management Verbal
6. Week Presentation Verbal
7. Week Project management Verbal
8. Week Project management Verbal
9. Week Project management Verbal
10. Week Project management Verbal
11. Week Project management Verbal
12. Week Presentations Verbal
13. Week Presentations Verbal
14. Week Presentations Verbal
15. Week
16. Week
17. Week
Assessments
Evaluation tools Quantity Weight(%)
Project(s) 1 100


Program Outcomes
PO-1Learning the basic concepts of Electronic Commerce
PO-2To be able to analyze the relationship between Electronic Commerce and Internet correctly
PO-3To fully grasp the legal dimension of Electronic Commerce
Learning Outcomes
LO-1To be able to develop a project in the field of e-commerce
LO-2To be able to use digital marketing applications in the project
LO-3To be able to determine the marketing communication strategies of the developed project
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3
LO 1
LO 2
LO 3