The ultimate aim of this course is to give basic methodology of entrepreneurship so that students can jump from ideation level to commercialization. While learning this methodology, they can learn the dynamics of entrepreneurship ecosystem both in Turkish context and in other contexts, more particularly the contexts in which best entrepreneurial practices have already flourished.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction and orientation to the course
Discussion
2. Week
Introduction to Entrepreneurship: What is entrepreneurship and why is it important?
Lecture, presentation and in-class Scamper exercise
Sunum, Anlatım ve Scamper sınıf içi Uygulama
4. Week
Building a new venture team:
Team discovery and team formation activities
Lecture, presentation, discussion, Ted Talk
5. Week
Idea validation tool: Business Model Canvas
Lecture, presentation, discussion
6. Week
Business Model Canvas Designing practices
Lecture and discussion (in-class exercise)
7. Week
Lean Startup Methodology
Lecture, presentation, discussion and article reading
8. Week
Midterm Exam Week
Assessment
9. Week
Midterm Exam Week
Assessment
10. Week
Feasibility Analysis & Industry and Competitor Analysis
Lecture, presentation, discussion
11. Week
The Business Plan: What is it, why do entrepreneurs need to create such a plan and when should entrepreneurs use this tool?
Lecture, presentation, discussion
12. Week
Assessing a New Venture’s Financial Strength and Viability & Getting Financing and Funding
Lecture, presentation, discussion and guest speaker
13. Week
Entrepreneurship Ecosystem models and hot topics on entrepreneurship
Lecture, presentation, discussion and article reading
14. Week
Project presentations: Pitching
Presentation and discussion
15. Week
Final Exam Week
Assessment
16. Week
Final Exam Week
Assessment
17. Week
Final Exam Week
Assessment
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
30
Homework / Term Projects / Presentations
1
30
Final Exam
1
40
Program Outcomes
PO-1
To define his/her competencies using the theoretical and practical knowledge he/she acquired in the field of Economics and to use these competencies in practice.
PO-2
To discuss concepts and ideas in the field of Economics with scientific methods, to develop hypotheses, to interpret and evaluate the data obtained.
PO-3
To develop solution suggestions for complex and/or unpredictable problems encountered in practice, to report and present these suggestions in accordance with the academic publication rules.
PO-4
To identify regional and global issues/problems, to perform analyses based on scientific data and research, and to develop solution suggestions.
PO-5
To determine the learning needs in the field of Economics, to evaluate the acquired knowledge and skills with a critical approach, and to use this knowledge and skills to develop economic policies.
PO-6
To inform relevant people and institutions on issues related to the field of Economics and to gain the ability to convey written and verbal solutions to problems.
PO-7
To convey his/her thoughts and suggestions in the field of Economics to experts and non-experts by supporting them with quantitative and qualitative data, to discuss and to contribute to the development of new policies by revising suggestions according to the feedback he/she receives.
PO-8
To benefit from other disciplines that form the basis of the field of Economics, to develop multidisciplinary approaches by associating these disciplines with his/her knowledge in the field of Economics, to produce project and publications.
PO-9
To define the differences and relationships between classical and modern theories of economics and to observe the distinctions between classical and modern economic policies and to evaluate the compatibility of these policies with economic and social issues.
PO-10
To read and comprehend foreing news sources about economics being fluent in a foreign language, to scan the economic literature and to follow the most current approaches in this field.
PO-11
To take into account scientific and ethical values in the stages of collecting, interpreting and announcing economic data and carrying out statistical/econometric studies using these data, and also to carry out the publication process in accordance with academic publishing principles.
Learning Outcomes
LO-1
To realize and make sense of the importance of entrepreneurship and the reasons of why it is highly supported by several institutions both in Turkey and in the world
LO-2
To realize and make sense of the process of new venture creation in which opportunities are discovered or created.
LO-3
To conduct feasibility analysis before launching the original idea and making necessary changes on the idea along the process if needed.
LO-4
To design the business model canvas and all its sections to validate the idea.
LO-5
To write effective and wise business plans, also the ways of communication.
LO-6
Not only evaluate the importance of entrepreneurship but also social entrepreneurship with its social impact, at the same time to interpret their business model in terms of their added-value to the public in general.
LO-7
To know that the prerequisite for having an opinion is to nurture thatopinion with knowledge, together with this awareness they will be able to look at the events and/or situations they encounter critically.