To provide students with the following skills in virtual competition environment: Simulation of business, Strategy development, implementation, evaluation and development, Branding and Brand Management, Understanding and analysis of the concept of cost, Dominance of business and management functions, Relationship and communication between functions , Sales planning, Decision making under risk and uncertainty, Budgeting and budget control, Improving customer and employee satisfaction, Reading competitors' strategies and market behavior analysis, Meeting customer and employee expectations, Team building and working together, Compiling information, reading and evaluating rapidly, Organizational performance assessment.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction and building teams
Lecturer presentations and discussion
2. Week
Detailing contents and parameters of the simulation program.
Lecturer presentations and discussion
3. Week
Simulation Trial- Round 1
Lecturing and application
4. Week
Simulation Trial- Round 2
Lecture, discussion and student presentations
5. Week
Simulation Trial- Round 3
Student presentations and discussion of application results
6. Week
Simulation Trial- Round 4
Student presentations and discussion of application results
7. Week
Business Simulation - Round 1
Student presentations and discussion of application results
8. Week
Business Simulation - Round 2
Student presentations and discussion of application results
9. Week
Business Simulation - Round 3
Student presentations and discussion of application results
10. Week
Business Simulation - Round 4
Student presentations and discussion of application results
11. Week
Business Simulation - Round 5
Student presentations and discussion of application results
12. Week
Business Simulation - Round 6
Student presentations and discussion of application results
13. Week
Business Simulation - Round 7
Student presentations and discussion of application results
14. Week
Business Simulation - Round 8
Student presentations and discussion of application results
15. Week
Business Simulation - Final Round (CompXm)
CompXm
16. Week
17. Week
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
8
20
Homework / Term Projects / Presentations
1
20
Attendance
14
20
Final Exam
1
40
Program Outcomes
PO-1
Demonstrates a basic level of understanding in related disciplines (such as economics, sociology, psychology, quantitative sciences, etc.) that form a foundation for business administration, and makes use of and applies them to the field of business.
PO-2
Applies mathematical, scientific and social knowledge to business problems.
PO-3
Demonstrates a basic level of understanding in business functions and management (such as management, production, marketing, accounting, finance, human resources, behavioural sciences, etc.) and interprets the theoretical arguments focusing on interactions between the actors and the cultures in the field.
PO-4
Determines how to use acquired theoretical and practical knowledge and skills related to business in application and field analysis and applies them.
PO-5
Identifies and evaluates the relations in the field of business; describes the problems and presents analytical solutions through modelling and interpreting (critical thinking).
PO-6
Designs a business process in any functional stage that complies with identified objectives.
PO-7
Develops effective business communication skills (written-verbal/formal-informal).
PO-8
Owns effective working skills individually or on a team in business and multidisciplinary fields.
PO-9
Acts with a sense of professional and ethical responsibility.
PO-10
Improves effective verbal and written communication skills in English, and acquires competence in minimum one foreign language.
Learning Outcomes
LO-1
Branding and Brand Management, Understanding and analyzing the concept of cost,
LO-2
Strategy development, implementation, evaluation and redevelopment,
LO-3
Mastering Business and Management functions,
LO-4
To establish relationship and communication between functions,
Sales planning,
LO-5
Sales planning,
Decision making under risk and uncertainty,
Budgeting and budget control,
Improving customer and employee satisfaction,
Reading competitors' strategies and analyzing market behavior,
Meeting the expectations of customers and employees,
Team building, working together,
Information compilation, reading and rapid evaluation,
Organizational performance assessment.
