The aim of the course communication, graphic design, visual design, conceptual
consideration of design design, interpretation of estimates, will be broadly shaped,
which is enlarged or described in detail. Students; advertisements, advertisements,
advertisements, pictogram etc. will learn to make semiotic analyzes through signs.
This course was planned as formal. Lecture, presentation, homework and the course will be cunducted face to face.
Principle Sources
1- Grafik Tasarım Kuramı – H. Armstrong
2- Görsel İletişim ve Grafik Tasarım – T.Uçar
3- Göstergebilim’e Giriş – F.Akerson
4- Görsel Göstergebilim / İmgenin Anlamlandırılması – Günay ve Parsa.
5- İletişim ve Grafik Tasarım – E. Becer
Yaratıcı Tasarımın Temelleri – Ambrose ve Harris.
Other Sources
-Creative Resources on the Cats Platform.
-"Milliyet Sanat" Magazine -"Sanat Dünyamız" (YKY) Magazine. -Newspaper Oksijen, Art supplement.
Course Schedules
Week
Contents
Learning Methods
1. Week
What is semiology?
Theoric
2. Week
Communication, visual communication and application areas.
Theoric
3. Week
Design, creativity and semiotic understanding. Art samples.
Theoric
4. Week
Symbols, pictograms. Introduction to
semiology; Poster samples.
Theoric
5. Week
Peirce, Saussure, Barthes's theories and definitions.
Theoric
6. Week
The theories and definitions of Peirce, Saussure, Barthes continue.
Theoric
7. Week
Mid Exam
Exam
8. Week
Analysis through the theories of Peirce, Saussure, Barthes.
Theoric
9. Week
Symbols and visual identity.
Theoric
10. Week
Analysis with the combination of pictures and advertisements.
Theoric
11. Week
Detailed draft study on project work
Theoric
12. Week
Detailed draft study on the detailed draft work on the project work on the project work
Theoric
13. Week
Detailed draft study on project work
Theoric
14. Week
Creating a prototype of the project: Presentations
Theoric
15. Week
Final Exam.
Final
16. Week
17. Week
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
PO 1. Education may be successful in their relevant industry knowledge and be equipped.
PO-2
PO 2. Students can also be trained to be employed of advertising and graphic agencies, print shop, photo studios and corporate communications departments of large organizations.
PO-3
PO 3. Graphic Design Program in accordance with the constantly changing and evolving dynamics of community regeneration and aims to capture the contemporary one.
PO-4
PO 4. Graphic Design Program objectives, the basic concepts of art and graphic design application, which includes synthesis.
PO-5
PO 5. At all stages of education, science, technology and artistic values, according to originality, expressive power, the implementation of the scientific method, analysis, and training will be given in accordance with the ability to use the material.
PO-6
PO 6. The program can keep pace with technological innovations brought by the era and is in an effort to progress in line with international educational programs.
PO-7
PO 7. According to the needs of today's self-renewing, producing, manufacturing process involved in, as well as a program of academic studies.
PO-8
PO 8. Our faculty members and students carrying out the work of our school graphics and is a consultant.
PO-9
PO 9. Design on making a lifestyle.
PO-10
PO 10. Advertising, public relations and marketing departments to ensure the adequacy of pre-knowledge to be able to work.
Learning Outcomes
LO-1
The visual language is the best form of expression
LO-2
Your student; All target audience as a designer
LO-3
, Narration of the visual language for conveying the message
