Associate Degree Programs
Vocational School of Bussiness Administration
Public Relations and Publicity
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Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
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Course Goals
The aim is popularization of photography, as an important element of graphic design and introduction of key issues and concepts.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week Photography concept Digital Education
2. Week - History of photography in the world. Digital Education
3. Week -Camera structure, types and features Digital Education
4. Week -Aperture and shutter speed Digital Education
5. Week -Light and types of light Digital Education
6. Week -Shooting techniques Digital Education
7. Week -Shooting techniques Digital Education
8. Week Mid-term exam.
9. Week -Composition, Perspective Digital Education
10. Week Composition and shooting application Digital Education
11. Week shooting application Digital Education
12. Week shooting application Digital Education
13. Week shooting application Digital Education
14. Week shooting application
15. Week Final
16. Week Final
17. Week Final
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 40
Homework / Term Projects / Presentations 1 10
Final Exam 1 50


Program Outcomes
PO-1P O 1. To have basic knowledge about Public Relations and Advertising
PO-2P O 2. To have basic knowledge about Human Resources
PO-3P O 3. To have basic knowledge about Marketing
PO-4P O 4. To have basic knowledge about Aesthetic Arts and Fine Arts
PO-5P O 5. To have basic knowledge about information technology
PO-6 P O 6. To have basic knowledge about Law
PO-7P O 7. To have basic knowledge about Project Management
PO-8P O 8. To have knowledge on Atatürk Principles and Revolution History
PO-9P O 9. To have professional English on Communication
PO-10P O 10. To have knowledge about effective Turkish Language
PO-11P O 11.To have knowledge about communication
PO-12P 0 12.To have knowledge about business functions
Learning Outcomes
LO-1Having a basic knowledge of photography.
LO-2Compositing.
LO-3An image creation.
LO-4İnterpretation and detection of a subject in historical perspective.
LO-5Combination of light and color in graphic design.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 
LO 1
LO 2
LO 3
LO 4
LO 5
LO 6
LO 7
LO 8
LO 9
LO 10
LO 11
LO 12
LO 13
LO 14
LO 15
LO 16
LO 17
LO 18
LO 19
LO 20
LO 21
LO 22
LO 23
LO 24
LO 25
LO 26
LO 27
LO 28
LO 29
LO 30
LO 31
LO 32
LO 33
LO 34
LO 35
LO 36
LO 37
LO 38
LO 39
LO 40
LO 41
LO 42
LO 43
LO 44
LO 45
LO 46
LO 47
LO 48
LO 49
LO 50
LO 51
LO 52
LO 53
LO 54
LO 55
LO 56
LO 57
LO 58
LO 59
LO 60