Associate Degree Programs
Vocational School of Bussiness Administration
Public Relations and Publicity
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Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
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Course Goals
Teach students the correct definition of statistics, basic statistical concepts of everyday life, and that what  works on applications of statistics intended to show students how important it is.
 
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week Basic Concepts of Science and Scientific Research verbal description; Discussion
2. Week Determination of the Research Subject- Planning of Research: Defining the Problem and Forming the Hypothesis verbal description; Discussion
3. Week Variable Types: Qualitative and Quantitative Variables, Dependent and Independent variables verbal description; Discussion
4. Week Qualitative and Quantitative Research Methods verbal description; Discussion
5. Week Selection Criteria and Sampling Design of Data Collection Method verbal description; Discussion
6. Week Data Collection Methods: Observation-Experiment-Interview-Survey-Systematic Archiving verbal description; Discussion
7. Week Preparation and Investigation of the Survey Forms for the Project Project
8. Week Arrangement and Analysis of Data: Calculation of Descriptive Statistics Laboratory
9. Week Data Analysis with SPSS Package Program: t test for independent groups and Mann Whitney U test Laboratory
10. Week Data Analysis with SPSS Package Program: Dependent t test and Wilcoxon Test Laboratory
11. Week Data Analysis with SPSS Package Program: Chi-Square-ANOVA-Kruskal Wallis Test Laboratory
12. Week Presentation Presentation
13. Week Presentation Presentation
14. Week Presentation Presentation
15. Week Final exam
16. Week Final exam
17. Week Final exam
Assessments
Evaluation tools Quantity Weight(%)
Project(s) 1 50
Final Exam 1 50


Program Outcomes
PO-1P O 1. To have basic knowledge about Public Relations and Advertising
PO-2P O 2. To have basic knowledge about Human Resources
PO-3P O 3. To have basic knowledge about Marketing
PO-4P O 4. To have basic knowledge about Aesthetic Arts and Fine Arts
PO-5P O 5. To have basic knowledge about information technology
PO-6 P O 6. To have basic knowledge about Law
PO-7P O 7. To have basic knowledge about Project Management
PO-8P O 8. To have knowledge on Atatürk Principles and Revolution History
PO-9P O 9. To have professional English on Communication
PO-10P O 10. To have knowledge about effective Turkish Language
PO-11P O 11.To have knowledge about communication
PO-12P 0 12.To have knowledge about business functions
Learning Outcomes
LO-1accurate understanding of the definition of statistics
LO-2understanding the basic concepts and subjects of statistics
LO-3the interpretation of numerical indicators
LO-4how to interpret tables and graphs of all kinds
LO-5Primarily a scientific point of statistics, then the state management, business and educate students to comprehend how important in terms of individuals
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 
LO 1
LO 2
LO 3
LO 4
LO 5
LO 6
LO 7
LO 8
LO 9
LO 10
LO 11
LO 12
LO 13
LO 14
LO 15
LO 16
LO 17
LO 18
LO 19
LO 20
LO 21
LO 22
LO 23
LO 24
LO 25
LO 26
LO 27
LO 28
LO 29
LO 30
LO 31
LO 32
LO 33
LO 34
LO 35
LO 36
LO 37
LO 38
LO 39
LO 40
LO 41
LO 42
LO 43
LO 44
LO 45
LO 46
LO 47
LO 48
LO 49
LO 50
LO 51
LO 52
LO 53
LO 54
LO 55
LO 56
LO 57
LO 58
LO 59
LO 60