Course Code	Semester	Course Name	LE/RC/LA	Course Type	Language of Instruction	ECTS
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Course Goals	To examine the political phenomenon and political communication in historical development process. To examine political communication and campaign process/strategies through examples from Turkey and the world.
Prerequisite(s)
Corequisite(s)
Special Requisite(s)
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques
Principle Sources
Other Sources

Course Schedules
Week	Contents	Learning Methods
1. Week	Introduction Course; Definition and Concepts of Political Communication	Verbal Expression, Presentation
2. Week	Political Communication in Historical Development Process	Verbal Expression, Presentation, Sampling
3. Week	Relation of Political Communication to Other Disciplines	Verbal Expression, Presentation, Sampling
4. Week	Political Communication Actors	Verbal Expression, Presentation, Sampling
5. Week	Political Communication Types, Methods and Techniques	Verbal Expression, Presentation, Sampling
6. Week	Mass Media and Political Behavior	Verbal Expression, Presentation, Sampling
7. Week	Political Communication in the Media	Verbal Expression, Presentation, Sampling
8. Week	Midterm Exam	Midterm Exam
9. Week	Political Marketing Strategies	Verbal Expression, Presentation, Sampling
10. Week	The Voter Effect on Political Campaigns and Ads	Verbal Expression, Presentation, Sampling
11. Week	Political Campaigns and Advertisements	Verbal Expression, Presentation, Sampling
12. Week	Role and Importance of the Internet in Political Communication	Verbal Expression, Presentation, Sampling
13. Week	Examples from Turkey and the World	Verbal Expression, Presentation, Sampling
14. Week	Public Diplomacy and Nation Branding	Verbal Expression, Presentation, Sampling
15. Week	An overview
16. Week	Fınal exam
17. Week

Assessments
Evaluation tools	Quantity	Weight(%)
Homework / Term Projects / Presentations	4	20
Project(s)	1	30
Final Exam	1	50

Program Outcomes PO-1 P O 1. To have basic knowledge about Public Relations and Advertising PO-2 P O 2. To have basic knowledge about Human Resources PO-3 P O 3. To have basic knowledge about Marketing PO-4 P O 4. To have basic knowledge about Aesthetic Arts and Fine Arts PO-5 P O 5. To have basic knowledge about information technology PO-6 P O 6. To have basic knowledge about Law PO-7 P O 7. To have basic knowledge about Project Management PO-8 P O 8. To have knowledge on Atatürk Principles and Revolution History PO-9 P O 9. To have professional English on Communication PO-10 P O 10. To have knowledge about effective Turkish Language PO-11 P O 11.To have knowledge about communication PO-12 P 0 12.To have knowledge about business functions

Learning Outcomes LO-1 Explain politics concept and political communication in detail LO-2 Evaluate communication and communication strategies through political case LO-3 Describe important factors in political communication and political campaigns LO-4 Will be able to interpret political party campaigns LO-5 Will be able to produce political communication and campaign strategies

Course Assessment Matrix:

LO 1
LO 2
LO 3
LO 4
LO 5
LO 6
LO 7
LO 8
LO 9
LO 10
LO 11
LO 12
LO 13
LO 14
LO 15
LO 16
LO 17
LO 18
LO 19
LO 20
LO 21
LO 22
LO 23
LO 24
LO 25
LO 26
LO 27
LO 28
LO 29
LO 30
LO 31
LO 32
LO 33
LO 34
LO 35
LO 36
LO 37
LO 38
LO 39
LO 40
LO 41
LO 42
LO 43
LO 44
LO 45
LO 46
LO 47
LO 48
LO 49
LO 50
LO 51
LO 52
LO 53
LO 54
LO 55
LO 56
LO 57
LO 58
LO 59
LO 60