Program Objectives

Establishment

The Digital Media and Marketing Program was established in 2019 at the Incirli Campus within the Vocational School of our university and education started at the beginning of the 2019-2020 academic year. Digital Media and Marketing degree program was launched in 2019 for the first time in Turkey and İKÜ Vocational School of Digital Media and Marketing program bears the distinction of being first/pioneer.

Qualification Awarded

Students who successfully complete all courses in the 2-year education plan and have at least 120 ECTS are awarded associate degree in the field of Digital Media and Marketing.

Language of Instruction

 Turkish

Mode of Education

 Full time

Admission and Registration Requirements

Students are admitted to the Vocational School programs through the Central Placement Exam conducted by ÖSYM. In the Central Placement, candidates are placed in the Digital Media and Marketing program by OSYM, taking into consideration the TYT scores, preferences regarding higher education programs and the quota and conditions of these programs. Students who are placed in the Digital Media and Marketing program are registered by the Registrar's Office within the calendar determined by ÖSYM.

Fellowships and Discount in Tuition Fee

for detail..

Tuition Fee

for detail.

Double Major–Minor Programs

The students of Istanbul Kültür University, who have undergone a successful education process, can study in another department simultaneously with the department they have studied if they meet the specified conditions. Students who successfully complete the Double Major Program are entitled to two separate associate degree diplomas.

Internship

3 + 1 system is applied in Digital Media and Marketing program. 3 + 1 system students in the IV. semester, will do internship within 60 working days within the scope of TES4001 Vocational Training Practice course.

Grading Scheme

You can find the relevant legislation including the measurement and evaluation requirements of the program here.

Graduation Requirements

Students have to obtain at least 2.00 GPA out of 4.00 in order to successfully complete and graduate all of the 120 ECTS courses available in the Digital Media and Marketing program.

International Cooperations

Erasmus exchange program...

Details: https://uib.iku.edu.tr/en

Occupational Profiles Of Graduates

Students who graduate from the Digital Media and Marketing program can work in advertising agencies, digital agencies or institutions' departments related to Digital Media and Marketing. Graduates can gain title as Digital Marketing Specialist, Digital Marketing Coordinator, Digital Communication Specialist, SEO (Search Engine Optimization) Specialist, SEO Analyst, Content Specialist, Digital Marketing Analyst, Social Media Manager, Social Media Specialist, Social Network Specialist, E-Commerce Specialist, Mobile Marketing Specialist , Email Marketing Specialist, Digital Advertising Specialist, Digital Advertising Manager, Mobile Advertising Manager, Web Editor, Web Content Specialist, Digital Media Planning Specialist.

Access to Further Studies

In accordance with the regulations of the Vocational Education Graduates' Attendance to Undergraduate Education published in the Official Gazette dated 19.02.2002 and numbered 24676, the transition to undergraduate education and the examination and placement of successful students graduating from Vocational Schools programs to vertical education programs transactions are carried out by ÖSYM. Students who graduate from Digital Media and Marketing Associate Degree Program can make vertical transfer to related undergraduate programs in order to increase their vocational education to the upper level.

Departmental Facilities

Computer labs and amps at İncirli Campus have been updated for seminars.

Program Activities

In the Digital Media and Marketing program, sector meetings are organized for the students to develop their professional skills and trips are organized to various institutions/agencies working in the digital field.