Undergraduate
Architecture Faculty
Interior Architecture & Environmental Design
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SHOPWINDOW DESIGN

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
İÇM0913 SHOPWINDOW DESIGN 3/0/0 DE TURKISH 4
Course Goals
The aim of the course is to practice shopwindow design by discussing functional and aesthetical design parameters.
Prerequisite(s) Course Code Course Name…
Corequisite(s) Course Code Course Name…
Special Requisite(s) %70 attendence to the course is required. In order to complete the course successfully, students should know 3D modeling, lighting and architectural presentation techniques.
Instructor(s) Lecturer Dr. Handan Güzelci
Course Assistant(s)
Schedule This course is not open this semester.
Office Hour(s) This course is not open this semester.
Teaching Methods and Techniques Analyses on previous examples, survey, CAD on shopwindow design and group work
Principle Sources  
Mun, D., 1981, Shops A Manual of Planning and Design, The Architectural Pres, London. Pegler, M. 2006; Store Windows, Visual Reference Publications, New York Soto, P. 2002; Shop Window Design, Loft Publications, Barcelona
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week Introduction, content of the course is giveIntroduction. Explanation of the course content. Discussion with the students about the showcase spaces they saw and experienced Oral presentation/Online
2. Week Definition and Purpose of Showcase / Historical Development of Showcase / Types of Showcase / Building Components Used in Shop Window Design Oral and visual presentation/ Online
3. Week Consumption and Culture / Brand - Corporate Identity / Branding, Brand and Brand Image / Relationship Between Corporate Identity and Brand / Corporate Identity and Consumer Relationship / Creating Visual Identity Oral and visual presentation/ Online
4. Week Consumption and Culture / Brand - Corporate Identity / Branding, Brand and Brand Image / Relationship Between Corporate Identity and Brand / Corporate Identity and Consumer Relationship / Creating Visual IdentityFactors Affecting Shop Window Design / Lighting / Color / Material / Display Elements and Techniques Oral and visual presentation/ Online
5. Week Seminar (Invited speaker) Subject distribution for the creation of student groups and presentations Oral and visual presentation/ Online
6. Week Presentation 1: Team work. Content: Corporate Identity Studies / Sample Showcase Reviews Oral and visual presentation/ Online
7. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, concept development Oral and visual presentation/ Online
8. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, space planning issue Oral and visual presentation/ Online
9. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, material selection and light-color Oral and visual presentation/ Online
10. Week First Midterm Oral and visual presentation/ Online
11. Week Presentation 2: Team work. Content: Corporate Identity Studies / Sample Showcase Reviews Oral and visual presentation/ Online
12. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, concept development Oral and visual presentation/ Online
13. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, space planning issue Oral and visual presentation/ Online
14. Week Individual projects (group work can be done depending on the intensity of the lesson) Critics on the project topic, material selection and light-color Oral and visual presentation/ Online
15. Week Second Midterm Oral and visual presentation/ Online
16. Week Discussion about course Online
17. Week Final exams will be determined and announced by considering the conditions of the pandemic process. Online
Assessments
Evaluation tools Quantity Weight(%)
Homework / Term Projects / Presentations 2 40
Project(s) 2 50
Final Exam 1 10


Program Outcomes
PO-1PÇ1. Within the architectural discipline,has local,regional, national and international knowledge regarding different space planning issues related to interior architectural design and planning.
PO-2PÇ2. Owns to set up a substructure for design proposals for people and community oriented , cultural sensitible and environmental genesis in the related field.
PO-3PÇ3. Improves skill in developing design concept and planning. Acquaint with defining and investigating special problems on different space planning and design issues.
PO-4PÇ4. Develops creative, novel, aesthetical and unique problem solving alternatives related to different space planning issues in the light of abstract and concrete concepts.
PO-5PÇ5. Makes valuation on knowledge and skill in the relevant field by critical thinking and by dialectic decision method.
PO-6PÇ6. Has self confidence and competence while carrying on a work in the relevant field, plans research projects within this period, takes part in application projects, take mutual and individual responsibilities in interdisciplinary projects.
PO-7PÇ7. Expresses oneself written, verbal and visual to be in collaboration with the related corporation in the relavant field.
PO-8PÇ8. Has competence in using at least one computer aided drawing program as required by the relavant field.
PO-9PÇ9. Has multidimensional line of sight for economical, environmental and communal sustainability norms and standards in the relevant field.
PO-10P10. Within human-environment relationship has respect to social and cultural rights, has conscious competence in making decision on the protection of cultural heritage and natural property
PO-11PÇ11.Recognizes national and international values in art and design.
PO-12PÇ12. Recognizes ethics and aesthetics in art and design.
PO-13PÇ13. Knowing the duties and authorities of the profession, has competence in the protection of natural and cultural values, pays attention to occupational health and safety, offers solution to increase space quality.
PO-14PÇ14. Has knowledge of norms, standards, laws and regulations of the profession.
Learning Outcomes
LO-1To introduce the history of shopwindow design and basic terminology
LO-2To identify various shopwindows in relation to design parameters.
LO-3To analyse well-designed shopwindow design
LO-4To practice concept development in relation to user profile and the identity of co-operation
LO-5To gain ability on shopwindow design.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14
LO 1
LO 2
LO 3
LO 4
LO 5