Beside corporate identity design the course aims to convert concepts into symbols including pictograms, icons, signs, etc; to visualize creative thinking practice, graphic design and semantic expression by using contemporary linear, lacquered expression and vectorial programs.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Lecturer Ali Tokalak
Course Assistant(s)
Schedule
Thursday 09:00-12:00 STFMACLAB
Office Hour(s)
Thursday 13:00-14:00 1D 12
Teaching Methods and Techniques
Data collection, research, library studies, questionnaires and observation
Principle Sources
Bruckman München , Sign + Emblem (I-II), 1989.
Rayan Abdullah/ Roger Hübner, Pictograms Icons&Sign, 2005
Lloyd Morgan/ Chris Forgerss, Logos Letter Head Business Cards, 2003
Design and implementation of a product brochure proposed by the student
Practical work
8. Week
Design and implementation of a product brochure proposed by the student
Practical work
9. Week
Design and implementation of a product brochure proposed by the student
Practical work
10. Week
Design and implementation of a product brochure proposed by the student
Practical work
11. Week
Design and implementation of a product brochure proposed by the student
Practical work
12. Week
CD label and packaging design proposed by the student
Practical work
13. Week
CD label and packaging design proposed by the student
Practical work
14. Week
CD label and packaging design proposed by the student
Practical work
15. Week
Final Exam
Exam
16. Week
17. Week
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
20
Attendance
1
20
Final Exam
1
60
Program Outcomes
PO-1
Students will be able to define all sorts of concepts predominantly related with communication, arts and culture alongside other differint disciplines.
PO-2
Students will be able to interprete technological developments and other related artistic and cultural perceptions.
PO-3
Students will be able to understand contemporary/actual practises.
PO-4
Students will be able to analyse the organic relationships between art, communication
and society.
PO-5
Students will be able to experience the process neccesarry, producing creative designs.
PO-6
Students will be able to study independently of their own accord in a creative
environment
PO-7
Students will be able to use technical equipments properly, and be also accomplish their projects within the given period.
PO-8
Students will be able to transform their creative ideas into multidisciplinary applications.
PO-9
Students will be able to produce original works in different areas ranging from graphic arts, photography, cinema, performing arts to plastic arts.
PO-10
Students will be able to have experiences on film directory, script writing, photography directory and editing.
PO-11
Students will be able to gain proficiency on computer based design, character design for both two and three dimensional animation movie. They also will be able to have experience on stage design.
PO-12
Students will be able to have experiences on various disciplines of performing arts, such as acting, mimic, modern dance, singing, dramatic improvisation.
PO-13
Students will be able to create original art works in painting, sculpture and ceramic disciplines.
PO-14
Students will be able to gain an ability in producing projects together with experienced academics invited.
PO-15
Students will be able to participate in competetive projects both at home and abroad such as exhibitions, workshops and seminars.
Learning Outcomes
LO-1
Students will learn the terminology of visual communication within the frame of publishing graphic design
LO-2
Students will be able to convey the components of an institutional identity designed for visual media to masses
LO-3
Students will be able to take place in the earlier creative processes of designing magazines, newspapers, brochures... etc
LO-4
Students will be able to question and analyse projects that are about advertisement
LO-5
Students will be able to combine the parts of communication such as planning and organisation for an institution or product that is being advertised
LO-6
Students will be able to express criticism about the visual communication language of graphic design
