Undergraduate
Faculty of Arts and Design
Communication Designs - Multimedia
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Package Design

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
ITM6019 Package Design 1/2/0 DE Turkish 4
Course Goals
The aim of this course is to teach students about the history of package designs by showing the evolution through graphic design history and to give them practical work on package designs.
Prerequisite(s) -
Corequisite(s) -
Special Requisite(s) -
Instructor(s) Lecturer Faruk Taşdemir
Course Assistant(s)
Schedule Wednesday 12:00-15:00 1B 1113
Office Hour(s) Wednesday 15:00-16:00 / 1-G-06
Teaching Methods and Techniques Lectures aided by visuals. Practical work.
Principle Sources Catherine Fishel, The Perfect Package, How to Add Value Through Graphic Design, Rockport, 2000.
Ed.Gisele Kozak&Julius Wiedemann, Japanese Graphics Now!, 2003.
Renee Philips, Packaging graphics + Design, 2009.
Package Design, Julius Wiedemenn, 2008.
Complex Packaging, Pepin Press, 2008.
New Packaging Design, Janice Kirkpatrick, 2010.
Luke Herriot, The Packaging and Design, Templates Sourcebook(1-2), 2007.
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week Introduction class: visual presentation and theoretical terminology presented. Lecture
2. Week Students will research and choose a product packaging made of cardboard that they will re-design. Practical
3. Week Students will research and choose a product packaging made of cardboard that they will re-design. Practical
4. Week Students will research and choose a product packaging made of cardboard that they will re-design. Practical
5. Week Students will research and choose a product packaging made of cardboard that they will re-design. Practical
6. Week Midterm Exam Exam
7. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
8. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
9. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
10. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
11. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
12. Week Students will research and choose a glass bottle product packaging that they will re-design. Practical
13. Week Presentations Lecture
14. Week Presentations Lecture
15. Week Presentations Lecture
16. Week Presentations Lecture
17. Week Final Exam Exam
Assessments
Evaluation tools Quantity Weight(%)
Project(s) 1 50
Attendance 1 20
Final Exam 1 30


Program Outcomes
PO-1Students will be able to define all sorts of concepts predominantly related with communication, arts and culture alongside other differint disciplines.
PO-2Students will be able to interprete technological developments and other related artistic and cultural perceptions.
PO-3Students will be able to understand contemporary/actual practises.
PO-4Students will be able to analyse the organic relationships between art, communication and society.
PO-5Students will be able to experience the process neccesarry, producing creative designs.
PO-6Students will be able to study independently of their own accord in a creative environment
PO-7Students will be able to use technical equipments properly, and be also accomplish their projects within the given period.
PO-8Students will be able to transform their creative ideas into multidisciplinary applications.
PO-9Students will be able to produce original works in different areas ranging from graphic arts, photography, cinema, performing arts to plastic arts.
PO-10Students will be able to have experiences on film directory, script writing, photography directory and editing.
PO-11Students will be able to gain proficiency on computer based design, character design for both two and three dimensional animation movie. They also will be able to have experience on stage design.
PO-12Students will be able to have experiences on various disciplines of performing arts, such as acting, mimic, modern dance, singing, dramatic improvisation.
PO-13Students will be able to create original art works in painting, sculpture and ceramic disciplines.
PO-14Students will be able to gain an ability in producing projects together with experienced academics invited.
PO-15Students will be able to participate in competetive projects both at home and abroad such as exhibitions, workshops and seminars.
Learning Outcomes
LO-1An understanding of the historical evolution of the packaging phenomenon.
LO-2An understanding of the relationship between package and product.
LO-3An understanding of the effects of reality on package designs
LO-4Knowledge on how to define and evaluate the relationship between designs from the past and present.
LO-5Knowledge and understanding of the material used for packaging.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15
LO 1
LO 2
LO 3
LO 4
LO 5