Understanding the concepts and key theories relating to entrepreneurship, understanding the characteristics of the entrepreneurial mindset, exploring an entrepreneurial path and tools to overcome the initial challenges of building a business, understanding business operations and framework, assessing and identify new opportunities to start a new business, understanding how to develop a business plan, applying problem solving steps to real life situations, making effective decisions and think creatively.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s)
Assoc. Prof. Fadime ÜNEY-YÜKSEKTEPE
Course Assistant(s)
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Schedule
The course is not offered this semester.
Office Hour(s)
The course is not offered this semester.
Teaching Methods and Techniques
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Principle Sources
• Marketing That Works: How Entrepreneurial Marketing Can Add Sustainable Value to Any Sized Company (2nd Edition) July 16, 2015 by Leonard M. Lodish (Author), Howard L. Morgan (Author), Shellye Archambeau (Author), Jeffrey Babin (Author)
Other Sources
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Course Schedules
Week
Contents
Learning Methods
1. Week
The definition and the essentials of entrepreneurship
Oral presentation
2. Week
Types of entrepreneurship
Oral presentation, case study
3. Week
Internal entrepreneurship
Oral presentation
4. Week
Creativity and entrepreneurship
Oral presentation, gamification
5. Week
Innovation, the innovative and entrepreneurial organizations
Oral presentation, brainstorming
6. Week
Blue Ocean strategy
Oral presentation, group discussion, syndicate
7. Week
Problem solving and critical thinking steps
Oral presentation, problem solving
8. Week
Decision making process
Oral presentation, in-basket
9. Week
Entrepreneurship case studies, successful examples of entrepreneurship
Oral presentation, case study, group discussion
10. Week
Entrepreneurship case studies, unsuccessful examples of entrepreneurship
Oral presentation, case study, group discussion
11. Week
Key elements of a business plan
Oral presentation
12. Week
Visit to a local start-up company
Oral presentation, field trip, Q&A Session
13. Week
Analysis of the visited company
Buzz group session, oral presentation
14. Week
How entrepreneurs access capital and get funded
Oral presentation
15. Week
Final Exam
16. Week
Final Exam
17. Week
Final Exam
Assessments
Evaluation tools
Quantity
Weight(%)
Project(s)
1
50
Final Exam
1
50
Program Outcomes
PO-1
Knowledge about management processes and management skills
PO-2
Knowledge and application skills related to the methods and competencies required for solving engineering problems
PO-3
Knowledge about developing areas of manufacturing and service sectors
PO-4
Ability to work in multi-disciplinary engineering teams
PO-5
Experience and knowledge of scientific research and publishing within the frame of academic ethics
Learning Outcomes
LO-1
Display entrepreneurial business skills and define how entrepreneurs discover their business ideas and determine their commercial potential
LO-2
Search ways to bring innovation and entrepreneurial approach into existing positions and businesses and be aware of the entrepreneurial opportunities in their corporations.
LO-3
Demonstrate knowledge of the entrepreneurial process and apply these to their personal and professional circumstances.
LO-4
Define their goals as an entrepreneur and start-up and ask the “why not” questions and develop innovative answers to many challenging issues
LO-5
Display effective problem solving skills
LO-6
Develop the capability to make effective decisions when faced with uncertainty