The course emphasizes the value and process of strategic management. In addition to familiarizing students with new subject matter, students are expected to integrate and apply their prior learning to strategic decision making in organizations. The Strategic Management course is designed to explore an organization’s vision, mission, examine principles, techniques and models of organizational and environmental analysis, discuss the theory and practice of strategy formulation and implementation such as corporate governance and business ethics for the development of effective strategic leadership
Prerequisite(s)
Course Code Course Name…
Corequisite(s)
Course Code Course Name…
Special Requisite(s)
English language required.
Instructor(s)
Professor Evren Ayrancı
Course Assistant(s)
Schedule
Tuesday, 18.00-20.50 Online.
Office Hour(s)
online
Teaching Methods and Techniques
Lecture, Discussion, Case Studies, ppt presentations
Principle Sources
Strategic Management and Competitive Advantage: Concepts and Cases
Jay B. Barney and William Hesterly
Pearson, Prentice Hall, Global Edition
Other Sources
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Course Schedules
Week
Contents
Learning Methods
1. Week
What is Strategy And The Strategic Management Process?
Business-Level Strategies- Flexibility And Real Options
Oral presentation
8. Week
Midterm
Midterm
9. Week
Business-Level Strategies- Collusion
Oral presentation
10. Week
Corporate Strategies- Vertical Integration
Oral presentation
11. Week
Corporate Strategies- Corporate Diversification
Oral presentation
12. Week
Corporate Strategies- Organizing To Implement Corporate Diversification
Oral presentation
13. Week
Corporate Strategies- Strategic Alliances
Oral presentation
14. Week
Corporate Strategies- Mergers And Acquisitions
Oral presentation
15. Week
Final
Final
16. Week
Final
Final
17. Week
Final
Final
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
Students will gain the ability to apply, analyze and synthesize their mathematical and social knowledge to business problems.
PO-2
Will be able to apply and adapt basic information about other disciplines (economics, sociology, psychology, numerical sciences, etc.) that form the basis of business management and make creative evaluations by using this information in the field of business.
PO-3
Will have basic knowledge in the field of business functions and management (management, production, marketing, accounting, finance, HRM, behavior, etc.), will be able to criticize, interpret and adapt theoretical discussions covering the relations between actors and cultures in this field.
PO-4
Will be able to design, create and evaluate a process related to business functions at every stage in line with a defined goal.
PO-5
Will be able to define and evaluate activities and relationships in business-related fields; will be able to solve problems by defining, modeling and making comments, suggesting solutions and making necessary critical decisions. (critical thinking).
Learning Outcomes
LO-1
Describes the practical and integrative model of strategic management process that defines basic activities in strategic management.
LO-2
Demonstrates the knowledge and abilities in formulating strategies and strategic plans.
LO-3
Developing suggestions for change and development of a company's strategy.
LO-4
Analyzes the competitive situation and strategic dilemma in dealing with dynamic global business environment in terms of rapidly changing market trends and technological advancement.
LO-5
Evaluates challenges faced by managers in implementing and evaluating strategies based on the nature of business, industry, and cultural differences
