Course Code	Semester	Course Name	LE/RC/LA	Course Type	Language of Instruction	ECTS
MGT0017		Advertising Animation	1/2/0	DE		3

Course Goals	Providing information about advertising animation and creating correct advertising animation according to this information
Prerequisite(s)	Advertising Animation
Corequisite(s)	Course Code Course Name…
Special Requisite(s)	The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s)	Lecturer Ilgın Özer Dulak
Course Assistant(s)
Schedule	Thursday 15.00-17.45 5B11
Office Hour(s)	Thursday 15.00-17.45 5B11
Teaching Methods and Techniques	Theory Application
Principle Sources	Furniss Maureen Animasyonun Kutsal Kitabı SANSARCI Emin Bir Çizgi Filmin İçerik Analizi: Simpsonlar Alternatif Yayıncılık 2017 İstanbul
Other Sources

Course Schedules
Week	Contents	Learning Methods
1. Week	Expression of advertising animation	Theory Application
2. Week	Expression of advertising animation	Theory Application
3. Week	Expression of advertising animation	Theory Application
4. Week	Visual effects used in advertising animation	Theory Application
5. Week	Visual effects used in advertising animation	Theory Application
6. Week	Visual effects used in advertising animation	Theory Application
7. Week	Kinetic typography	Kinetic typography
8. Week	Effects of visual effects used in advertising animation on audience perception	Theory Application
9. Week	Effects of visual effects used in advertising animation on audience perception	Theory Application
10. Week	Production of advertising animation	Theory Application
11. Week	Production of advertising animation	Theory Application
12. Week	Production of advertising animation	Theory Application
13. Week	Production of advertising animation	Theory Application
14. Week	Production of advertising animation	Theory Application
15. Week	Final	Final
16. Week	Final	Final
17. Week	Final	Final

Assessments
Evaluation tools	Quantity	Weight(%)
Final Exam	1	100

Program Outcomes PO-1 PO 1. Education may be successful in their relevant industry knowledge and be equipped. PO-2 PO 2. Students can also be trained to be employed of advertising and graphic agencies, print shop, photo studios and corporate communications departments of large organizations. PO-3 PO 3. Graphic Design Program in accordance with the constantly changing and evolving dynamics of community regeneration and aims to capture the contemporary one. PO-4 PO 4. Graphic Design Program objectives, the basic concepts of art and graphic design application, which includes synthesis. PO-5 PO 5. At all stages of education, science, technology and artistic values, according to originality, expressive power, the implementation of the scientific method, analysis, and training will be given in accordance with the ability to use the material. PO-6 PO 6. The program can keep pace with technological innovations brought by the era and is in an effort to progress in line with international educational programs. PO-7 PO 7. According to the needs of today's self-renewing, producing, manufacturing process involved in, as well as a program of academic studies. PO-8 PO 8. Our faculty members and students carrying out the work of our school graphics and is a consultant. PO-9 PO 9. Design on making a lifestyle. PO-10 PO 10. Advertising, public relations and marketing departments to ensure the adequacy of pre-knowledge to be able to work.

Learning Outcomes LO-1 Learn how to use the After Effects program at basic level. LO-2 Have knowledge about advertising animation. LO-3 Can create ad animation suitable for determined purpose.

Course Assessment Matrix:

	PO 1	PO 2	PO 3	PO 4	PO 5	PO 6	PO 7	PO 8	PO 9	PO 10