The main aim of the course is to teach the basic concepts and discussions in the mainstream media and alternative media context. Taking into consideration the possibilities offered by the new media, the social, cultural, political and economic functions of alternative media and social media constitute the main themes of the course.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Assoc. Prof. Öykü Ezgi Yıldız
Course Assistant(s)
Schedule
-Day, XX.XX:XX.XX, XXXX Campus XXX Class
Office Hour(s)
Ataköy Campus, Faculty of Art and Design, 1-D-14.
Teaching Methods and Techniques
- Lecture, case studies, class discussion.
Principle Sources
- Ömer Özer (Der.) Alternatif Medya Alternatif Gazetecilik Türkiye’de Alternatif Gazetecilik Üzerine Değerlendirmeler, Literatürk, Konya, 2012.
Other Sources
- Sevda Alankuş “Demokratik Bir Medya Ortamı İçin Yerel/Sivil Medya Ve İmkanlar” İçinde Medya Ve Toplum, Ips İletişim Vakfı Yayınları: 4, İstanbul, 2003.
Course Schedules
Week
Contents
Learning Methods
1. Week
Overview of the course subjects
Lecture, case studies, class discussion.
2. Week
Introduction to alternative media concept
Lecture, case studies, class discussion.
3. Week
Main differences between media and alternative media
Lecture, case studies, class discussion.
4. Week
Alternative media on the concepts of diversity and relationship
Lecture, case studies, class discussion.
5. Week
Alternative media areas
Lecture, case studies, class discussion.
6. Week
Alternative media areas
Lecture, case studies, class discussion.
7. Week
Citizen journalism
Lecture, case studies, class discussion.
8. Week
Alternative media-social media relationship
Lecture, case studies, class discussion.
9. Week
Midterm exam
Midterm exam
10. Week
The effects of alternative media on society
Lecture, case studies, class discussion.
11. Week
Cultural and political functions of alternative media
Lecture, case studies, class discussion.
12. Week
Economic structure of alternative media
Lecture, case studies, class discussion.
13. Week
Sample examinations
Lecture, case studies, class discussion.
14. Week
Sample examinations
Lecture, case studies, class discussion.
15. Week
Evaluation
Evaluation.
16. Week
Evaluation
Evaluation.
17. Week
Evaluation
Evaluation.
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2
The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3
The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4
The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5
The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6
The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7
The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8
The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9
The students will be able to understand artistic works by following current and digital works of art.
PO-10
The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11
The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12
The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13
The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14
The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15
The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1
The students will be able to define alternative media concept.
LO-2
The students may have knowledge about alternative approaches to the media.
LO-3
The students will be able to demonstrate the mainstream and alternative media differences.
LO-4
The students will be able to demonstrate the mainstream and alternative media differences.
LO-5
The students will be able to generate news on alternative media channels.
