The purpose is to improve the students’ ability to face a problem, direct and solve it. In this context, the program focuses on trying, noticing and seeing the problem through repetition by working on visual materials and text. Interpreting the variables, using them for solution, developing tools for solution, discovering the dimensions of the concept “solution” and supporting physical abilities with mental tools.
Language of the signs (Theorical frame on the subjects of line, stain, color)
Lecture
2. Week
Language of the signs (Theorical frame on the subjects of composition, structure, emptiness and figure)
Lecture
3. Week
Language of the signs (Theorical frame on the subjects of writing, text and typography)
Lecture
4. Week
Language of the signs – World of Indicators (Every student suggests a sign or a symbol for his/her class and school)
Application
5. Week
Language of the signs – Introduction to the World of Indicators (Gathering, identifying, comparing and analyzing the most known signs and symbols – the sign of peace, swastika, star of David, Acidman etc.)
Lecture
6. Week
Language of the signs – World of Indicators (Studying the visual communication tools, traffic signs, restroom doors, direction signs, airport signs in a comparative way.)
Lecture
7. Week
Midterm Exam
Midterm Exam
8. Week
Language of the signs – World of Indicators (Studying the traffic signs used in Turkey and comparing them with the international ones; comprehension of the similarities and the differences between the local and global signs and making up a story using the traffic signs chosen.)
Practice
9. Week
Language of the signs – World of Indicators (Every student suggests a sign or a symbol for one of his/her friends + Every student suggests a sign or a symbol for himself/herself)
Practice
10. Week
Language of the signs – World of Indicators (Discussing the signs suggested in the previous lecture and confirming the signs for class and school suggested in the 4th week after a re-evaluation)
Practice
11. Week
Language of the language (Creating an orthographic rule or a sign that does not exist in Turkish but you believe it should and making up a word that does not exist in Turkish but you believe it should and finding a translation for a word that came into Turkish from another language but does not have a Turkish word as a translation.)
Practice
12. Week
Language of the language- World of indicators (Every student finds a nickname for himself/herself and his/her class and school)
Practice
13. Week
World of indicators (Pairing up the nicknames and signs and symbols that have been designed/found before; comparing and discussing them
Practice
14. Week
World of indicators (Every student is given a flag of country to research on it, find out its story and present the meanings of the symbols on it as well as their conceptual frame to his/her friends. (Every student suggests an idea for a flag for his/her class and school and a “personal flag” for himself/herself)
Practice
15. Week
Assesment
Assesment
16. Week
Assesment
Assesment
17. Week
Assesment
Assesment
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
Students will be able to define the concepts of communication, art, culture and others on the field and to associate the acquired theoretical information with the practices in the sector.
PO-2
To gain the success on the field they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field.
PO-3
By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field related to cultural, social and technological improvements.
PO-4
They will observe the technological, cultural and social improvements and will be able to practice these changes in the field.
PO-5
They will be able to analysis the subjects they read, perceived and understand.
PO-6
Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works.
PO-7
By improving their research skills, students will be able to bring together different information sources and communication channels, thus developing creative communication strategies.
PO-8
By improving their skills on management and leadership they will be able organize their time and sources effectively.
PO-9
They will develop detailed and must knowledge in the main professional fields like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy.
PO-10
Students will generate communication strategy in certain subjects and realize every related works.
PO-11
They will work creatively, freely and flexibly in their personal lines.
PO-12
Students will be able to provide and amass the necessary ideas and knowledge to give their projects a more effective and convincing formation in written, verbal or other ways.
PO-13
During a relation with target group in a work they will be promoters who are encouraging the team work.
PO-14
Students will be able to use necessary items and equipments of their profession in exact time and place and will practice their projects on time.
PO-15
They will improve solutions to problems in the communication process and able to use their initiatives.
Learning Outcomes
LO-1
Will be able to try new methods to improve his/her ability to solve problems.
LO-2
Will be able to do various exercises on facing variables and recognizing the problem.
LO-3
Will be able to compare tools to improve the flexibility when faced a problem.
LO-4
Will be able to take steps towards improvement of physical ability and capabilities that will help solve the problem.
LO-5
Will be able to gain strong abilities to develop creative methods.
LO-6
Will be able to have self-confidence through these abilities.
