TÜRKÇE
Undergraduate
Faculty of Arts and Design
Communication Arts
Program Curriculum
Course - Program Outcomes Matrix
Communication Arts Main Page
/ Program Curriculum
2023-2024 Academic Year
2022-2023 Academic Year
2021-2022 Academic Year
2020-2021 Academic Year
2019-2020 Academic Year
2018-2019 Academic Year
2017-2018 Academic Year
2016-2017 Academic Year
2015-2016 Academic Year
2014-2015 Academic Year
2013-2014 Academic Year
2012-2013 Academic Year
Program Curriculum
ECTS=
European Credit Transfer and Accumulation System
RC=
Recitation,
LE=
Lecture,
LA=
Laboratory
CC=
Core Course,
DE=
Departmental Elective,
EL=
Elective
First Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN1105
Communication Science I
CC
2/0/0
3
ISN1101
Design Workshop I
CC
1/2/0
4
ISN1102
Computer I
CC
2/0/0
3
ISN1103
Art History I
CC
2/0/0
2
ISN1104
Sociology
CC
2/0/0
2
ISN1106
Basic Principles of Marketing I
CC
2/0/0
3
ISN1107
General Psychology
CC
2/0/0
3
ISN1108
Basic Theory and Principles of Public Realitions
CC
2/0/0
3
ATA1001
Atatürk's Principles and History of Turkish Revolution I
CC
2/0/0
2
TR1001
Turkish I
CC
2/0/0
2
Foreign Language I
CC
3/0/0
3
Total ECTS Credit
30
*One of the following courses are added to the plan.
YDI1001
Foreign Language I (English)
3/0/0
3
YDD1001
Foreign Language I (German)
3/0/0
3
YDF1001
Foreign Language I (French)
3/0/0
3
Second Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN2101
Design Workshop II
CC
1/2/0
4
ISN2102
Computer II
CC
2/0/0
3
ISN2103
Art History II
CC
2/0/0
2
ISN2104
Creative Thinking
CC
2/0/0
2
ISN2105
Communication Science II
CC
2/0/0
3
ISN2106
Basic Principles of Marketing II
CC
2/0/0
3
ISN2107
Introduction to Advertising
CC
2/0/0
2
ISN2108
Behavioural Sciences
CC
2/0/0
2
ISN2109
Photography Knowledge
CC
2/0/0
2
ATA2001
Atatürk's Principles and History of Turkish Revolution II
CC
2/0/0
2
TR2001
Turkish II
CC
2/0/0
2
Foreign Language II
CC
3/0/0
3
Total ECTS Credit
30
*One of the following courses are added to the plan.
YDI1001
Foreign Language II (English)
3/0/0
3
YDD1001
Foreign Language II (German)
3/0/0
3
YDF1001
Foreign Language II (French)
3/0/0
3
Third Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
YDI3001*
Foreign Language III
CC
3/0/0
3
ISN3101
Image Management
CC
2/0/0
3
ISN3102
Interpersonal Communication
CC
2/0/0
3
ISN3103
Seminar I
CC
2/0/0
4
ISN3104
Corporate Culture
CC
1/2/0
3
ISN3105
Research Methods
CC
2/0/0
2
Departmental Elective
12
Total ECTS Credit
30
Fourth Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
YDI4001
Foreign Language IV
CC
3/0/0
3
ISN4101
Semiotics
CC
2/0/0
4
ISN4102
Persuasion in Communication
CC
2/0/0
4
ISN4103
Seminar II
CC
2/0/0
4
ISN4104
Corporate Identity
CC
2/0/0
3
Departmental Elective
12
Total ECTS Credit
30
Fifth Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN5101
Visual Semiotics
CC
2/0/0
5
ISN5102
Market Research and Practices
CC
1/2/0
5
ISN5103
Seminar III
CC
2/0/0
4
ISN5104
Consumer Behaviour
CC
2/0/0
4
Departmental Elective
12
Total ECTS Credit
30
Sixth Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN6100
Internship I
CC
0/0/0
3
ISN6101
Political Communication
CC
2/0/0
3
ISN6102
Media Planning
CC
2/0/0
4
ISN6103
Seminar IV
CC
2/0/0
4
ISN6104
Brand Management
CC
2/0/0
4
Departmental Elective
12
Total ECTS Credit
30
Seventh Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN7102
Communication Law
CC
2/0/0
3
ISN0101
Graduation Project I
CC
1/2/0
10
ISN7103
Seminar V
CC
2/0/0
4
ISN7104
Strategic Planning
CC
2/0/0
4
Departmental Elective
9
Total ECTS Credit
30
Eighth Semester
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN8100
Internship II
CC
0/0/0
3
ISN8101
New Media
CC
2/0/0
2
ISN0102
Graduation Project II
CC
1/2/0
10
ISN8103
Seminar VI
CC
2/0/0
4
ISN8104
Business Management
CC
2/0/0
2
Departmental Elective
9
Total ECTS Credit
30
Departmental Elective Courses
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
ISN1301
Communication Arts Workshop I
DE
2/0/0
3
ISN1302
History of Culture and Arts I
DE
2/0/0
3
ISN1401
Advertising and Design I
DE
2/0/0
3
ISN1402
Film Language I
DE
2/0/0
3
ISN1403
Rhetorics I
DE
2/0/0
3
ISN2301
Communication Arts Workshop II
DE
2/0/0
3
ISN2302
History of Culture and Art II
DE
2/0/0
3
ISN2303
Effective Communication II
DE
2/0/0
3
ISN2304
Communication Design
DE
2/0/0
3
ISN2401
Advertising and Design II
DE
2/0/0
3
ISN2402
Film Language II
DE
2/0/0
3
ISN2403
Rhetorics II
DE
2/0/0
3
ISN3201
Protocol Knowledge I
DE
2/0/0
3
ISN3202
Advertising Discource I
DE
2/0/0
3
ISN3203
Text Authorship in Advertising I
DE
2/0/0
3
ISN3204
Public Relations in Organization
DE
2/0/0
3
ISN3205
Text Authorship in Public Relations I
DE
2/0/0
3
ISN3206
Directing for Advertising I
DE
1/2/0
3
ISN3207
Design in Computer I
DE
0/4/0
3
ISN3208
Photography in Advertising and Promotion
DE
1/2/0
3
ISN3209
Editing
DE
0/4/0
3
ISN3210
Corporate Communication Management
DE
2/0/0
3
ISN3211
Media Literacy
DE
2/0/0
3
ISN3212
Advertising Workshop I
DE
1/2/0
3
ISN3213
Text Analysis
DE
2/0/0
3
ISN3214
Esthetics
DE
2/0/0
3
ISN3301
Research Methods in Sociology
DE
2/0/0
3
ISN3302
Theory and Practice in Communication Arts III
DE
2/0/0
3
ISN4201
Protocol Knowledge II
DE
2/0/0
3
ISN4202
Advertising Discource II
DE
2/0/0
3
ISN4203
Advertising Text Authorship II
DE
2/0/0
3
ISN4204
Effective Presentatıon Techniques
DE
1/2/0
3
ISN4205
Text Authorship in Public Relations II
DE
2/0/0
3
ISN4206
Directing for Advertising II
DE
1/2/0
3
ISN4207
Design in Computer II
DE
0/4/0
3
ISN4208
Mythology
DE
2/0/0
3
ISN4209
Television Advertising
DE
2/0/0
3
ISN4210
Governance and Effective Communication
DE
2/0/0
3
ISN4211
Media Critics
DE
2/0/0
3
ISN4212
Advertising Workshop II
DE
1/2/0
3
ISN4213
Text Specialisation
DE
2/0/0
3
ISN4214
Advertising Campaigns I
DE
1/2/0
3
ISN4301
Text Reading and Writing Techniques II
DE
2/0/0
3
ISN4302
Theory and Practice in Communication Arts IV
DE
2/0/0
3
ISN5201
Advertising Workshop III
DE
1/2/0
3
ISN5202
Advertising Campaigns II
DE
1/2/0
3
ISN5203
Tools and Techniques in Public Relations
DE
2/0/0
3
ISN5204
Marketing Communications
DE
2/0/0
3
ISN5205
Scenario Writing Techniques for Advertising
DE
2/0/0
3
ISN5206
International Advertising
DE
2/0/0
3
ISN5207
Communication Strategies I
DE
2/0/0
3
ISN5208
Advertising Graphics I
DE
1/2/0
3
ISN5209
Advertising Film Production - Management I
DE
1/2/0
3
ISN5210
Reputation Management
DE
2/0/0
3
ISN5211
Intercultural Communication
DE
2/0/0
3
ISN5212
Promotion
DE
2/0/0
3
ISN5213
Entrepreneurship
DE
2/0/0
3
ISN5301
Psychological Communication
DE
2/0/0
3
ISN6201
Advertising Workshop IV
DE
1/2/0
3
ISN6202
Sponsorship
DE
2/0/0
3
ISN6203
Public Relations Management
DE
2/0/0
3
ISN6204
Corporate Advertising
DE
1/2/0
3
ISN6205
Communication Ethics
DE
2/0/0
3
ISN6206
Customer Relationship Management
DE
2/0/0
3
ISN6207
Communication Strategies II
DE
2/0/0
3
ISN6208
Advertising Graphics II
DE
1/2/0
3
ISN6209
Advertising Film Production - Management II
DE
1/2/0
3
ISN6210
Human Resource Management
DE
2/0/0
3
ISN7201
Public Relations Campaigns I
DE
2/0/0
3
ISN7202
Internet Advertising I
DE
1/2/0
3
ISN7203
Brand Strategies
DE
2/0/0
3
ISN7204
Advertising Measurement and Evaluation
DE
1/2/0
3
ISN7205
Communication Consultancy I
DE
2/0/0
3
ISN7206
Corporate Social Responsibility and Practices
DE
2/0/0
3
ISN7207
Outdoor Advertising
DE
2/0/0
3
ISN7208
Sports Marketing
DE
2/0/0
3
ISN7209
Advertising and Popular Culture
DE
2/0/0
3
ISN7210
Digital Marketing
DE
2/0/0
3
ISN7301
Corporate Identity
DE
2/0/0
3
ISN7302
Critical Thinking
DE
2/0/0
3
ISN8201
Public Relations Campaigns II
DE
2/0/0
3
ISN8202
Internet Advertising II
DE
1/2/0
3
ISN8203
Political Advertising
DE
2/0/0
3
ISN8204
Talent Orientation and Management
DE
2/0/0
3
ISN8205
Communication Consultancy II
DE
2/0/0
3
ISN8206
Advertising Language Analysis
DE
1/2/0
3
ISN8207
Rhetoric and Discussion
DE
2/0/0
3
ISN8208
Organization and Management in Advertising Agencies
DE
2/0/0
3
ISN8209
Social Media and Content Marketing
DE
2/0/0
3
ISN8301
Mass Communication Law
DE
2/0/0
3
Elective Courses
Course Code
Course Name
CC/DE/EL
LE/RC/LA
ECTS
BES0001
Healthy Nutrition for Life
EL
2/0/0
2
BES0002
Food Safety
EL
2/0/0
2
FİZU0006
The Physics of Everday Life
EL
2/0/0
2
FİZU0007
Cosmic Voyage
EL
2/0/0
2
FİZU0008
Herkes için Modern Fizik
EL
2/0/0
2
FİZU0009
Patent, Design and Innovasion
EL
2/0/0
2
FİZU0010
Fundamentals of Astronomy
EL
2/0/0
2
FİZU0011
Advanced Excel Training
EL
2/0/0
2
HUKU0001
Labour Law
EL
2/0/0
2
IÇMU0001
PLASTIC ARTS I
EL
2/0/0
2
IÇMU0002
PLASTIC ARTS II
EL
2/0/0
2
IRD0079
EL
2/0/0
2
IRDU0078
Civilizations in History
EL
2/0/0
2
IRDU0079
Research Methods in International Relations
EL
2/0/0
2
IRDU0080
Literature, Media and Politics
EL
2/0/0
2
ISLU0002
Leadership Education
EL
2/0/0
2
ISLU0003
Career Development Planning and Management
EL
2/0/0
2
ISLU0004
Democracy Culture And Globalization
EL
2/0/0
2
ISLU0004
EL
2/0/0
2
ISLU0005
Entrepreneurship I
EL
2/0/0
2
ISLU0006
Enterpreneurshıp II
EL
2/0/0
2
ISNU0001
Communication Language
EL
2/0/0
2
ISNU0002
Communication Texts Analysis I
EL
2/0/0
2
ISNU0003
Communication Texts Analysis II
EL
2/0/0
2
ISNU0004
Life Culture
EL
2/0/0
2
ISNU0005
Global and National Media Formation
EL
2/0/0
2
ISNU0006
Global Problems and Solutions of Turkish Media
EL
2/0/0
2
ITMU0001
Ceramic
EL
1/2/0
2
ITMU0002
Ceramic Surface Design
EL
1/2/0
2
ITMU0003
Ceramic Practices in Architecture I
EL
2/0/0
2
ITMU0004
Ceramic Practices in Architecture II
EL
2/0/0
2
ITMU0005
Dramatic Improvisation
EL
2/0/0
2
ITMU0006
Painting
EL
2/0/0
2
ITMU0007
Sculpture
EL
2/0/0
2
ITMU0008
Modern Art
EL
2/0/0
2
İÇMU0003
DRAWING STUDIO
EL
1/2/0
2
MBU0001
Philosophy of Science I
EL
2/0/0
2
MBU0002
Philosophy of Science II
EL
2/0/0
2
MIMU0001
ADVENTURE OF FORM I
EL
2/0/0
2
MIMU0002
THE KNOWLEDGE OF DESIGN AND SPACE
EL
2/0/0
2
MIMU0003
MODELING
EL
2/0/0
2
MIMU0004
ADVENTURE OF FORM II
EL
2/0/0
2
MYOU0005
Digital Pr
EL
2/0/0
2
MYOU0005
DIGITAL PR
EL
2/0/0
2
PHU0005
The Universe
EL
2/0/0
2
PHU0006
The Physics of Everday Life
EL
2/0/0
2
PHU0008
Modern Physics For Everyone
EL
2/0/0
2
PSKU0001
Society and Gender
EL
2/0/0
2
PSKU0002
Human and Symbols
EL
2/0/0
2
PSKU0003
Life Skills of University Students
EL
2/0/0
2
SYİU0001
Fine Arts I
EL
2/0/0
2
SYİU0002
Fine Arts II
EL
2/0/0
2
TDEU0001
Istanbul
EL
2/0/0
2
TDEU0002
EL
2/0/0
2
TRU0001
Basic Turkish I
EL
4/0/0
4
TRU0002
Basic Turkish II
EL
4/0/0
4
TRU0003
Intermediate Turkish I
EL
4/0/0
4
TRU0004
Intermediate Turkish II
EL
4/0/0
4
TRU0005
Advanced Turkish I
EL
4/0/0
4
TRU0006
Advanced Turkish II
EL
4/0/0
4
YDD0001
German I
EL
3/0/0
3
YDD0002
German II
EL
3/0/0
3
YDD0003
EL
0/0/0
YDD0003
German III
EL
3/0/0
3
YDD0004
German IV
EL
3/0/0
3
YDD0004
EL
0/0/0
YDF0001
French I
EL
3/0/0
3
YDF0002
French II
EL
3/0/0
3
YDF0003
EL
0/0/0
YDF0003
French III
EL
3/0/0
3
YDF0004
EL
0/0/0
YDF0004
French IV
EL
3/0/0
3
YDI0003
English III
EL
3/0/0
3
YDI0003
EL
0/0/0
YDI0004
English IV
EL
3/0/0
3
YDI0004
EL
0/0/0
YDI3001
English III
EL
3/0/0
3
YDI4001
English IV
EL
3/0/0
3
YDI5001
Foreign Languages V
EL
3/0/0
3
YDI6001
Foreign Languages VI
EL
3/0/0
3
YDI7001
Foreign Languages VII
EL
3/0/0
3
YDI8001
Foreign Languages VIII
EL
3/0/0
3
YDR0001
Russian I
EL
3/0/0
3
YDR0001
EL
0/0/0
YDR0002
Russian II
EL
3/0/0
3
YDR0002
EL
0/0/0
YDR0003
EL
0/0/0
YDR0003
Russian III
EL
3/0/0
3
YDR0004
EL
0/0/0
YDR0004
Russian IV
EL
3/0/0
3
YDS0001
Spanish I
EL
3/0/0
3
YDS0002
Spanish II
EL
3/0/0
3
YDS0004
Spanish IV
EL
3/0/0
3
YMU0001
SOCIAL MEDIA AND SOCIETY
EL
2/0/0
4
