The aim of the course is to provide students learn the concepts shaping the intercultural communication such as globalizing, othering by taking into consideration the basic concepts and cultural signs and to provide them learn the importance of an effective communication in intercultural relations.
Prerequisite(s)
None
Corequisite(s)
None
Special Requisite(s)
None
Instructor(s)
ProfessorÖykü Ezgi Yıldız Balaban
Course Assistant(s)
Schedule
Thursday, 11:00-12:45, Ataköy Campus, 3B-01
Office Hour(s)
Thursday, 11:00-12:45, Ataköy Campus, 3B-01
Teaching Methods and Techniques
Oral presentation, discussion.
Principle Sources
- Bauman, Zygmunt. Küreselleşme, İstanbul:Ayrıntı Yayınları, 2010.
-Küçükerdoğan, Rengin. Reklamda Kültürlerarasılık: Reklam İletişiminde Yerel Küresel Göstergeler. İstanbul: Es Yayınları, 2009.
- Giddens, Anthony. Sosyoloji, İstanbul:Kırmızı Yayınları, 2008.
- Güvenç,Bozkurt. Kültürün abc’si, İstanbul:Yapı Kredi Yayınları, 2007.
- Kongar, Emre. Küresel Terör ve Türkiye Küreselleşme, Huntington, 11 Eylül, İstanbul:Remzi Kitabevi, 2001
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Introduction to the course.
Verbal Lecture
2. Week
Describing different definitions of culture concept.
Verbal Lecture
3. Week
Classifying culture.
Verbal Lecture
4. Week
Describing intercultural communication and discussing the basic concepts of intercultural communication.
Verbal Lecture
5. Week
Analyzing the critical works performed cultural area.
Verbal Lecture
6. Week
Examining the relation between culture and communication within the concept of intercultural communication.
Verbal Lecture
7. Week
Midterm Exam
Midterm Exam
8. Week
Examining the basic principles related to improving intercultural communication abilities.
Verbal Lecture
9. Week
Analyzing the globalization concept and different views related to this concept.
Verbal Lecture
10. Week
Evaluating and discussing the globalization concept within the context of intercultural communication.
Verbal Lecture
11. Week
Evaluating the positions of cultural symbols, verbal signs, beliefs and mythological signs, traditions and ceremonial signs, heroes, values and life style signs in different cultures.
Verbal Lecture
12. Week
Determining the position of “others” concept in intercultural communication.
Verbal Lecture
13. Week
Students presentations by discussing the different countries’ cultural values.
Verbal Lecture
14. Week
General overview
Verbal Lecture
15. Week
Assesment
Assesment
16. Week
Assesment
Assesment
17. Week
Assesment
Assesment
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
30
Attendance
1
10
Final Exam
1
60
Program Outcomes
PO-1
Students will be able to define the concepts of communication, art, culture and others on the field and to associate the acquired theoretical information with the practices in the sector.
PO-2
To gain the success on the field they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field.
PO-3
By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field related to cultural, social and technological improvements.
PO-4
They will observe the technological, cultural and social improvements and will be able to practice these changes in the field.
PO-5
They will be able to analysis the subjects they read, perceived and understand.
PO-6
Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works.
PO-7
By improving their research skills, students will be able to bring together different information sources and communication channels, thus developing creative communication strategies.
PO-8
By improving their skills on management and leadership they will be able organize their time and sources effectively.
PO-9
They will develop detailed and must knowledge in the main professional fields like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy.
PO-10
Students will generate communication strategy in certain subjects and realize every related works.
PO-11
They will work creatively, freely and flexibly in their personal lines.
PO-12
Students will be able to provide and amass the necessary ideas and knowledge to give their projects a more effective and convincing formation in written, verbal or other ways.
PO-13
During a relation with target group in a work they will be promoters who are encouraging the team work.
PO-14
Students will be able to use necessary items and equipments of their profession in exact time and place and will practice their projects on time.
PO-15
They will improve solutions to problems in the communication process and able to use their initiatives.
Learning Outcomes
LO-1
Will be able to identify different definitions related to culture concept.
LO-2
Will be able to relate the basic intercultural communication concepts to communication concept.
LO-3
Will be able to compare the cultural signs of different cultures.
LO-4
Will be able to illustrate different societies’ different cultural values and cultural signs.
LO-5
Will be able to question “globalization” and “other” concepts within the context of intercultural communication.
LO-6
Will be able to identify the importance of different cultural values in social relationships.
