Undergraduate
Faculty of Arts and Design
Communication Arts
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Communication Arts Main Page / Program Curriculum / Talent Orientation and Management

Talent Orientation and Management

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
ISN8204 Talent Orientation and Management 2/0/0 DE Turkish 3
Course Goals
The goal of the course is to make students create a proactive talent management system and to meet the perfection in their professional and personal lives and help to continue. It is also to help students to gain and use the skills of taking the role of coaching, assigning and assessing the personnel and identifying the talents.
Dersin amacı, öğrencilerin proaktif bir yetenek yönetim sistemi yaratarak iş ve özel yaşamlarında mükemmeliğe ulaşmaları ve bu mükemmelliği sürekliliğinin sağlanmasına yardımcı olmaktır. Kurum amaçları doğrultusunda öğrencilere koçluk rolü üstlenme, çalışanları görevlendirme, değerlendirme ve yetenekleri ortya çıkarma beceri kazanmaları ve kullanabilmeleridir.
Prerequisite(s) None
Corequisite(s) None
Special Requisite(s) None
Instructor(s) LecturerZafer Erkoç
Course Assistant(s)
Schedule Monday, 14:00 - 15:45, Ataköy Campus, 1B-02
Office Hour(s) Monday, 14:00 - 15:45, Ataköy Campus, 1B-02
Teaching Methods and Techniques There will be 1,5 hour block lessons to make the students meet the targets identified. The methodology is based on supporting the human resources management theory with past and current samples.
Principle Sources - Barutçugil, İsmet. Performans Yönetimi, İstanbul:Kariyer Yayınları, 2002.

 - Bingöl, Dursun. İnsan Kaynakları Yönetimi,İstanbul: Beta Yayınları, 2010.
- Erkoç, Zafer. İnsan Kaynakları ve Kalite Yönetim Sistemleri Terimler Sözlüğü, İstanbul:Alfa Yayınları, 2006.   - Erkoç, Zafer. Yetenek Yönetimi Ders Notları, 2010.
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week What is talent? Verbal Lecture
2. Week Competency Verbal Lecture
3. Week Types of competency Verbal Lecture
4. Week Why and how should we manage talent? Verbal Lecture
5. Week Persnality, character and behaviour. Verbal Lecture
6. Week Proactive behaviour. Verbal Lecture
7. Week Midterm Exam Midterm Exam
8. Week Coaching . Verbal Lecture
9. Week Mentoring. Verbal Lecture
10. Week Performance management Verbal Lecture
11. Week Performance coaching Verbal Lecture
12. Week Contingency leadership and guiding. Verbal Lecture
13. Week Talent maagement Verbal Lecture
14. Week Cases and samples. Verbal Lecture
15. Week Assessment Assessment
16. Week Assessment Assessment
17. Week Assessment Assessment
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 30
Attendance 1 10
Final Exam 1 60


Program Outcomes
PO-1Students will be able to define the concepts of communication, art, culture and others on the field and to associate the acquired theoretical information with the practices in the sector.
PO-2To gain the success on the field they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field.
PO-3By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field related to cultural, social and technological improvements.
PO-4They will observe the technological, cultural and social improvements and will be able to practice these changes in the field.
PO-5They will be able to analysis the subjects they read, perceived and understand.
PO-6Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works.
PO-7By improving their research skills, students will be able to bring together different information sources and communication channels, thus developing creative communication strategies.
PO-8 By improving their skills on management and leadership they will be able organize their time and sources effectively.
PO-9They will develop detailed and must knowledge in the main professional fields like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy.
PO-10Students will generate communication strategy in certain subjects and realize every related works.
PO-11They will work creatively, freely and flexibly in their personal lines.
PO-12Students will be able to provide and amass the necessary ideas and knowledge to give their projects a more effective and convincing formation in written, verbal or other ways.
PO-13During a relation with target group in a work they will be promoters who are encouraging the team work.
PO-14Students will be able to use necessary items and equipments of their profession in exact time and place and will practice their projects on time.
PO-15They will improve solutions to problems in the communication process and able to use their initiatives.
Learning Outcomes
LO-1Will be able to apply talent competency identification processes.
LO-2Will be able to manage the guiding processes.
LO-3Will be able to display proactive behaviours.
LO-4Will be able to explain the difference between coaching and mentoring.
LO-5Will be able to identify deveopment plans.
LO-6Will be able to manage talant management process.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15
LO 1
LO 2
LO 3
LO 4
LO 5
LO 6