Undergraduate
Faculty of Arts and Design
Communication Arts
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Communication Arts Main Page / Program Curriculum / Text Reading and Writing Techniques II

Text Reading and Writing Techniques II

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
ISN4301 Text Reading and Writing Techniques II 2/0/0 DE Turkish 3
Course Goals
The aim of the course is to developing the reading habit and improving the ability of perception and analysis of visual and written text. In this course samples are chosen from contemporary works to be analyzed in order to provide the ability to understand the texts, transfer the knowledge obtained from texts and make connections between texts.
Prerequisite(s) None
Corequisite(s) None
Special Requisite(s) None
Instructor(s)
Course Assistant(s)
Schedule
Office Hour(s)
Teaching Methods and Techniques Samples, analysis, synthesis and discussions.
Principle Sources
Other Sources
Course Schedules
Week Contents Learning Methods
1. Week Introduction to the course Verbal Lecture
2. Week Effective explanation techniques. Verbal Lecture
3. Week Text analysis techniques. Verbal Lecture
4. Week Active reading techniques. Verbal Lecture
5. Week Active reading techniques. Verbal Lecture
6. Week General rewiew Verbal Lecture
7. Week Midterm exam Midterm exam
8. Week Text analysis methods and practicing samples. Verbal Lecture
9. Week Text analysis methods and practicing samples. Verbal Lecture
10. Week Analyzing texts with political contents. Verbal Lecture
11. Week Analyzing texts with political contents. Verbal Lecture
12. Week Reporting the messages in visual and written texts. Verbal Lecture
13. Week Reporting the messages in visual and written texts. Verbal Lecture
14. Week General review Verbal Lecture
15. Week Assesment Assesment
16. Week Assesment Assesment
17. Week Assesment Assesment
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 30
Homework / Term Projects / Presentations 1 5
Attendance 14 5
Final Exam 1 60


Program Outcomes
PO-1Students will be able to define the concepts of communication, art, culture and others on the field and to associate the acquired theoretical information with the practices in the sector.
PO-2To gain the success on the field they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field.
PO-3By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field related to cultural, social and technological improvements.
PO-4They will observe the technological, cultural and social improvements and will be able to practice these changes in the field.
PO-5They will be able to analysis the subjects they read, perceived and understand.
PO-6Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works.
PO-7By improving their research skills, students will be able to bring together different information sources and communication channels, thus developing creative communication strategies.
PO-8 By improving their skills on management and leadership they will be able organize their time and sources effectively.
PO-9They will develop detailed and must knowledge in the main professional fields like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy.
PO-10Students will generate communication strategy in certain subjects and realize every related works.
PO-11They will work creatively, freely and flexibly in their personal lines.
PO-12Students will be able to provide and amass the necessary ideas and knowledge to give their projects a more effective and convincing formation in written, verbal or other ways.
PO-13During a relation with target group in a work they will be promoters who are encouraging the team work.
PO-14Students will be able to use necessary items and equipments of their profession in exact time and place and will practice their projects on time.
PO-15They will improve solutions to problems in the communication process and able to use their initiatives.
Learning Outcomes
LO-1Will be able to relate the texts by using contemporary work examples to make necessary connections between texts and will be able to emphasize the importance..
LO-2Will be able to analyse the visual and written texts contents.
LO-3Will be able to interpret the visual and written texts effectively.
LO-4Will be able to report the messages that visual and written texts aim to transfer
LO-5Will be able to analyse the texts and question the links between these texts.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15
LO 1
LO 2
LO 3
LO 4
LO 5