Undergraduate
Faculty of Arts and Design
Communication Designs - Multimedia
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Popular Culture I

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
ITM5002 5 Popular Culture I 2/0/0 CC Turkish 4
Course Goals
The aim of this course is to make students think about culture, populer culture and to examine cultural products such as film, music and advertorials.  
Prerequisite(s) -
Corequisite(s) -
Special Requisite(s) -
Instructor(s) Assoc. Prof. Zeynep Koçer
Course Assistant(s)
Schedule Monday, 09:00 - 10:45 / ZD-1
Office Hour(s) Monday, 15:00 - 16:00 / 1G06
Teaching Methods and Techniques
 Lecture and text analysis
Principle Sources
-     Aradığınız Kişiye Şu Anda Ulaşılamıyor, Meltem Ahıska, Zafer Yenal, Osmanlı Bankası Yayınları, 2006

-     Kötü Çocuk Türk, Nurdan Gürbilek, Metis Yayınları, 2001.

-     Cilalı İmaj Devri, Can Kozanoğlu, İletişim Yayınları, 1992.

-     Türkiye Sizinle Gurur Duyuyor, Yıldırım Türker, Metis Yayınları, 1998.
Other Sources

-         Herbert J. Ganz. Popüler Kültür ve Yüksek Kültür. Cogito. 2005

-         John Fiske. Popüler Kültürü Anlamak. Ark.

-         Armand Mattelart ve Erik Neveu. Kültürel İncelemelere Giriş. İstanbul Bilgi Üniversitesi Yayınları. 2007.

-         Theodor Adorno. Kültür Endüstrisi, Kültür Yönetimi, Çev. N. Ülner vd., İstanbul: İletişim Yayınları

-         John Storey. Popüler Kültür Çalışmaları, Çev. Koray Karaşahin, Babil. 2000.

-         Raymond Williams. Kültür. İmge. 1993

-         Ozan Ömerli. Popüler Kültür. Elips. 2008.

-         İrfan Erdoğan ve Korkmaz Alemdar. Öteki Kuram. Erk. 2002.

-         Theodor Adorno. Popüler Müzik Üzerine. Toplumbilim. Mart 1999.

-         Ünsal Oskay. Popüler Kültürün Toplumsal Ortam ve İdeolojik İşlevleri Üzerine.

-         Umut Yıldırım. Magazin İçerikli Dergilerde. Toplum ve Bilim. Güz 2002.

Course Schedules
Week Contents Learning Methods
1. Week Introduction Oral presentation
2. Week Atılgan G, Aytekin E. A. 2013. Siyaset Bilimi. İstanbul: Yordam. “Kültür”. Oral presentation
3. Week Geçer, Ekmel. 2013. Medya ve Popüler Kültür. İstanbul: Metamorfoz. “Kültür,” “Popülerliğin İnşaası ve Kritiği,” “Hepsi Daha Cool Olmak İçin mi?” Oral presentation
4. Week Gürbilek, Nurdan (2001). Kötü Çocuk Türk. (“Ben de İsterem.” Chapter) Oral presentation
5. Week Ahıska, Meltem ve Zafer Yenal (2006). “Fast Food Türkiye’de,” “Modernliğin Aracı Otomobil” Oral presentation
6. Week Ahıska, Meltem ve Zafer Yenal (2006). “Fast Food Türkiye’de,” “Uluslararası Kahveler”, “Uzak Lezzetlerin Peşinde Oral presentation
7. Week Ahıska, Meltem ve Zafer Yenal (2006): “Alışveriş Yaparak Var Olmak,” Oral presentation
8. Week Ahıska, Meltem ve Zafer Yenal (2006): “Amma Düğün,” “Bir Millet Eğleniyor,” Oral presentation
9. Week Midterm exam
10. Week Ahıska, Meltem ve Zafer Yenal (2006). “Nerede O Eski Bayramlar”, “Yine Moda” Oral presentation
11. Week Ayfer Bartu. “Eski mahallelerin sahibi kim?” Oral presentation
12. Week Ahıska, Meltem ve Zafer Yenal (2006). “Korunaklı Hayatlar”, “Küresel Bir Kente Doğru” Oral presentation
13. Week Ahıska ve Yenal (2006). “Dünyayı sizin için izleyen televizyon” ve “Bir başkasına ulaşmak” Oral presentation
14. Week Ahıska ve Yenal (2006). “Neo-Türklük”, “Türkçe nereye gidiyor?” Oral presentation
15. Week Tuğçe Saklıca Rigatos. “Çizginin gücü 6/7 Eylül olayları..”. Sf. 17-61. (2) Herkül Millas “Çocuk kitapları..”. Sf. 61-92. Oral presentation
16. Week Final revisions before final exam Oral presentation
17. Week Final exam
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 40
Attendance / Participation 1 20
Final Exam 1 40


Program Outcomes
PO-1Students will be able to define all sorts of concepts predominantly related with communication, arts and culture alongside other differint disciplines.
PO-2Students will be able to interprete technological developments and other related artistic and cultural perceptions.
PO-3Students will be able to understand contemporary/actual practises.
PO-4Students will be able to analyse the organic relationships between art, communication and society.
PO-5Students will be able to experience the process neccesarry, producing creative designs.
PO-6Students will be able to study independently of their own accord in a creative environment
PO-7Students will be able to use technical equipments properly, and be also accomplish their projects within the given period.
PO-8Students will be able to transform their creative ideas into multidisciplinary applications.
PO-9Students will be able to produce original works in different areas ranging from graphic arts, photography, cinema, performing arts to plastic arts.
PO-10Students will be able to have experiences on film directory, script writing, photography directory and editing.
PO-11Students will be able to gain proficiency on computer based design, character design for both two and three dimensional animation movie. They also will be able to have experience on stage design.
PO-12Students will be able to have experiences on various disciplines of performing arts, such as acting, mimic, modern dance, singing, dramatic improvisation.
PO-13Students will be able to create original art works in painting, sculpture and ceramic disciplines.
PO-14Students will be able to gain an ability in producing projects together with experienced academics invited.
PO-15Students will be able to participate in competetive projects both at home and abroad such as exhibitions, workshops and seminars.
Learning Outcomes
LO-1Will know the fundamental concepts such as popular culture, mass culture, high /low culture and subculture.
LO-2Will assess the changes in the understanding of popular culture in different eras.
LO-3Will be able to analyze cultural texts through the socio-cultural, economic and political discourses.
LO-4Will learn the emergence of cultural studies.
LO-5Will learn to look at film as a product of popular culture and be able to analyze the components accordingly.
LO-6Will know what discourse and discourse analysis are.
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15
LO 1
LO 2
LO 3
LO 4
LO 5
LO 6