Undergraduate
Faculty of Arts and Design
New Media
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New Media Main Page / Program Curriculum / INTRODUCTION TO NEW MEDIA I

INTRODUCTION TO NEW MEDIA I

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
YM1003 1 INTRODUCTION TO NEW MEDIA I 2/0/0 CC TURKISH 4
Course Goals


The course will be processed 100% synchronously in virtual classrooms opened in Istanbul Kültür University Cats System.

Recent developments in the internet and information communication technologies have brought about significant changes in the media sector. In the process of analog broadcasting to digital broadcasting, new media concept also appeared. New media includes all online and interactive platforms such as internet, interactive TV, mobile communication. The aim of the course is to provide students with general information about topics such as advertising, reporting, new economy, technological determinism, interactive environments, content management in new media and new media in the new media environment.


Prerequisite(s) -
Corequisite(s) -
Special Requisite(s) -
Instructor(s) Assist. Prof. Dr. Ceren Bilgici Oğuz
Course Assistant(s)
Schedule Monday, 15.00-16.45, Ataköy Campus, Faculty of Arts and Design. AK SS2 (Seminar Hall II)
Office Hour(s) Instructor name, day, hours, XXX Campus, office number.
Teaching Methods and Techniques -Describing, explaining, analyzing, sampling, practicing.

Principle Sources - Jan Van Dijk, Ağ Toplumu (2016). Kafka Yayıncılık.

- Manuel Castells, İletişimin Gücü (2016). İstanbul Bilgi Üniversitesi Yayınları. 

- Manuel Castells, Ağ Toplumunun Yükselişi (2008). İstanbul Bilgi Üniversitesi Yayınları. 
Other Sources -Current articles
Course Schedules
Week Contents Learning Methods
1. Week Overview of New Media Verbal lecture
2. Week Development of New Media and Internet History Verbal lecture
3. Week New Communication Technologies Verbal lecture
4. Week Mobile Communication Technologies Verbal lecture
5. Week Important Concepts in the Field of New Media Verbal lecture
6. Week Important Concepts in the Field of New Media Verbal lecture
7. Week Midterm Midterm
8. Week Development of Social Media Verbal lecture
9. Week Basic Concepts in the Social Media Context Verbal lecture
10. Week Interactive Media Design and User Experience Verbal lecture
11. Week New Media and Artificial Intelligence Verbal lecture
12. Week Current Discussions in the Field of Artificial Intelligence Verbal lecture
13. Week New Media and Current Theoretical Discussions Verbal lecture
14. Week New Media and Current Theoretical Discussions Verbal lecture
15. Week Evaluation Evaluation
16. Week Evaluation Evaluation
17. Week Evaluation Evaluation
Assessments
Evaluation tools Quantity Weight(%)
Midterm(s) 1 40
Final Exam 1 60


Program Outcomes
PO-1The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8 The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9The students will be able to understand artistic works by following current and digital works of art.
PO-10The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1 The students will be able to describe the basic concepts related to new media
LO-2The students will be able to relate media convergence to cyber culture concepts
LO-3The students will be able to describe the differences between new media and traditional media
LO-4The students will be able to Identify the importance of advertising and marketing relationship with new media
LO-5The students will have knowledge about social media platforms
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12PO 13PO 14PO 15
LO 1
LO 2
LO 3
LO 4
LO 5