The course will be processed 100% synchronously in virtual classrooms opened in Istanbul Kültür University Cats System.
To teach basic research techniques of social media together with major subjects shaping today's online and social media researches. Within the scope of the course, online research scale, reasons for rapid development, and research methods in new media will be explained.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Professor Ceyda Deneçli
Course Assistant(s)
Schedule
-Wednesday, 09.00-10.45, Ataköy Campus, Faculty of Arts and Design- AKB14
Office Hour(s)
-Wednesday, 13.00-14.00, Ataköy Campus, Faculty of Arts and Design- AK1D11
- Saldamlı, A. (2016). Bilimsel Araştırma ve Sunum Teknikleri. Öğrenme Çıktıları. İstanbul: Detay Yayıncılık.
- Aziz, A., Sosyal Bilimlerde Araştırma Yöntemleri ve Teknikleri, Nobel Akademi Publishing, 2014.
- Binark, M., Yeni Medya Çalışmalarında Araştırma Yöntem ve Teknikleri, Detay Publications, 2014.
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Explanation of the properties of scientific knowledge and the source of knowledge.
Verbal lecture
2. Week
Giving information about definition and steps of scientific method.
Verbal lecture
3. Week
Explaining the research concept and giving information about the research process and techniques.
Verbal lecture
4. Week
Introduction to research methods.
Verbal lecture
5. Week
Problem definition and content creation in research.
Verbal lecture
6. Week
Population and sampling techniques
Verbal lecture
7. Week
Midterm
Midterm
8. Week
Data collection techniques
Verbal lecture
9. Week
Referencing in research
Verbal lecture
10. Week
Introduction to quantitative and qualitative research methods.
Verbal lecture
11. Week
Information on online quantitative and qualitative research methods.
Verbal lecture
12. Week
Online survey design issue processing.
Verbal lecture
13. Week
Netnography
Verbal lecture
14. Week
General overview
Verbal lecture
15. Week
Evaluation
Evaluation
16. Week
Evaluation
Evaluation
17. Week
Evaluation
Evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2
The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3
The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4
The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5
The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6
The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7
The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8
The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9
The students will be able to understand artistic works by following current and digital works of art.
PO-10
The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11
The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12
The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13
The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14
The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15
The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1
The students will be able to describe characteristics of scientific research.
LO-2
The students will be able to describe the concepts rrelated to scientific research.
LO-3
The students will be able to use footnote and reference in academic essays.
LO-4
The students will be able to learn how to search sources related to the research.
LO-5
The students will be able to compare the difference between the qualitative and quantitative methods.
