The course aims to demonstrate the role of the user centered methods for designing interactive Websites and mobile applications. The course provides an introduction to concepts related to usability, user experience, user experience design and interaction design. The students will learn main principles of usability and user experience design to create and evaluate media projects on Web and mobile. They will gain skills in conceptualizing user centered researches to analyze Websites and applications interfaces effectiveness.
Prerequisite(s)
-
Corequisite(s)
-
Special Requisite(s)
-
Instructor(s)
Lecturer Umut Kuş
Course Assistant(s)
Schedule
-Thursday, 15.00-17.45, Ataköy Campus, Faculty of Arts and Design. AK STF Mac Lab.
Office Hour(s)
-Thursday, 10.00-11.00, Ataköy Campus, Faculty of Arts and Design. AK 1D 18
Teaching Methods and Techniques
-Course reader, case study analysis: Theory supported with practical work experience
Principle Sources
RUBIN Jeffrey, CHISNELL Dana, Handbook of Usability Testing: How to Plan, Design, and Conduct Effective Tests, Wiley Publishing, Indiana, 2008
JONES Matt, MARSDEN Gary, Mobile Interaction Design, John Wiley & Sons Ltd, Glasgow, 2006
PREECE J., ROGERS Y, SHARP H., Interaction Design: Beyond Human-Computer Interaction, John Wiley & Sons, Inc., New York, 2002
SALVENDY Gavriel, Human Factors And Ergonomics, John Wiley & Sons, New York, 2012
UNGER Russ, CHANDLER Caroline, A Project guide to UX design, New Riders, United States of America, 2012
Other Sources
CASTELLS Manuel, The rise of the network society: information age, economy society and culture, Wiley-Blackwell, 2009
Course Schedules
Week
Contents
Learning Methods
1. Week
Understanding interaction and its design: Interaction design principles
Course reader, case study analysis
2. Week
Usability principles for Web design
Course reader, case study analysis
3. Week
Usability principles for mobile devices
Course reader, case study analysis
4. Week
Analyzing online and mobile users behavior and experiences
Course reader, case study analysis
5. Week
Cross-cultural design: user behavior and cultural influences
Course reader, case study analysis
6. Week
Accessibility
Course reader, case study analysis
7. Week
Midterm
Midterm
8. Week
User experience design roles and responsibilities
Course reader, case study analysis
9. Week
User experience design principles
Course reader, case study analysis
10. Week
User experience: research methods
Course reader, case study analysis
11. Week
Usability testing of Websites
Course reader, case study analysis
12. Week
Usability testing of mobile applications
Course reader, case study analysis
13. Week
An overview of news Websites/applications usability
Course reader, case study analysis
14. Week
An overview of m-commerce and online games Websites/applications usability
Course reader, case study analysis
15. Week
An overview of educational and business communications Websites/mobile applications usability
Course reader, case study analysis
16. Week
General Evaluation
General Evaluation
17. Week
General Evaluation
General Evaluation
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
The students will be able to define all kinds of concepts related to communication, new media, art and culture (New media and communication)
PO-2
The students will be able to understand the historical developments of communication and new media issues, as cultural, social, and technological change depending on the areas of related changes. They will be able to evaluate the results.
PO-3
The students will be able to follow technological, cultural, and social changes and apply them to their fields
PO-4
The students will be able to analyze and evaluate the new media and communication issues and criticize them by interpreting their understanding.
PO-5
The students will be able to produce scientific content by researching and analyzing theoretical and conceptual issues related to new media and communication fields with a scientific approach
PO-6
The students will be able to manage time and resources effectively by improving content production and management skills on digital platforms.
PO-7
The students will be able to develop detailed and necessary knowledge in specific areas of expertise such as internet journalism, digital marketing, digital advertising, new media programming, and public relations in social media.
PO-8
The students can produce original works in various fields, such as digital animation, digital photography, interactive media design, digital game design, and application design.
PO-9
The students will be able to understand artistic works by following current and digital works of art.
PO-10
The students will be able to create strategies for institutions in social media platforms and put them into practice.
PO-11
The students will be able to put their creative ideas into practice in digital platforms and produce multimedia projects.
PO-12
The students will be able to use the necessary tools and equipments in their profession in the right place and at the right time, and relate the theoretical knowledge they have acquired to the sector practices.
PO-13
The students will be able to produce by working in a disciplined, planned and creative manner.
PO-14
The students will be able to produce projects in various competitions, exhibitions, panels, biennials and seminars etc. in national and international areas.
PO-15
The students will be able to provide solutions to the problems encountered in the communication process and will be able to use the initiative related to the topic.
Learning Outcomes
LO-1
The students will be able to define the role of user-centric methods to design interactive Web sites and mobile applications.
LO-2
The students will be able to relate the concepts of usability, user experience, user experience design and interaction design.
LO-3
The students will be able to create media projects on the web and mobile media.
LO-4
The students will be able to express the basic principles of user experience design, usability, to create and develop interactive media projects.
LO-5
Students will acquire the skills to measure the effectiveness of the interfaces of the Web sites and mobile applications.
