To inform students of the research techniques, survey preparation and ways of analyzing the public opinion, reporting them.
Prerequisite(s)
Course Code Course Name…
Corequisite(s)
Course Code Course Name…
Special Requisite(s)
The minimum qualifications that are expected from the students who want to attend the course.(Examples: Foreign language level, attendance, known theoretical pre-qualifications, etc.)
Instructor(s)
Lecturer Dr. Erkut Ergenç
Course Assistant(s)
Schedule
-Friday 09:00 - 10:50 4B05
Office Hour(s)
-Friday 09:00 - 10:50 4B05
Teaching Methods and Techniques
- Lecture
- Discussion
- Presentation
Principle Sources
-Karasar, Niyazi, 2009, Bilimsel Araştırma Yöntemleri, Seçkin Yayıncılık, Ankara.
-Baş, Türker, 2010, Anket Hazırlama Teknikleri, Seçkin Yayıncılık, Ankara.
-Yıldırım, Ali ve Şimşek, Hasan, 2005, Sosyal Bilimlerde Nitel Araştırma Yöntemleri, Seçkin Yayıncılık, Ankara.
Other Sources
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Course Schedules
Week
Contents
Learning Methods
1. Week
History of E-Commerce in the World and in Turkey
Lecture
2. Week
Advantages of E-Commerce and SWOT Analysis of E-Commerce
Lecture
3. Week
E-Commerce Types
Lecture
4. Week
Revenue Models in E-Commerce
Lecture
5. Week
Payment Tools and Security in E-Commerce
Lecture
6. Week
Technical Information to Know About E-Commerce; E-Commerce Website, Usability
Lecture
7. Week
Introduction to Search Engine Optimization Topics/Basic Concepts
Lecture, Fieldwork
8. Week
Midterm
Lecture, Fieldwork
9. Week
E-Commerce Application Processes
Presentation
10. Week
E-Commerce Application Processes
Presentation
11. Week
E-Commerce Application Processes
Presentation
12. Week
New Era E-Commerce Market Forecasts
Presentation
13. Week
E-Commerce Site Reviews
Presentation
14. Week
E-Commerce Site Reviews
Presentation
15. Week
Final Exam
Final Exam
16. Week
Final Exam
Final Exam
17. Week
Final Exam
Final Exam
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
40
Final Exam
1
60
Program Outcomes
PO-1
PO 1. To have knowledge about logistics operations and the basic legislation
PO-2
PO 2. To have knowledge about the politics, corporations and the developments in logistics.
PO-3
PO 3. To have knowledge about the economical life and the basic features of the enterprises that take place in logistics sector.
PO-4
PO 4. To have knowledge about the documents that are used in logistics and how to prepare them.
PO-5
PO 5. To have knowledge about the new marketing and sales techniques and the principles of opening to new markets.
PO-6
PO 6. To have knowledge and consciousness about the job security, worker health and environment protection in logistics sector.
PO-7
PO 7. To have knowledge and consciousness about the basic legal attainments, social responsibility, ethics and social security rights in logistics.
PO-8
PO 8. To be involved in communication network in logistics sector and follow the developments.
PO-9
PO 9. To have the ability to analyse complicated problems through the applied education in logistics and to have well rounded point of view.
PO-10
PO 10. To have the ability to use theoretical methods that are learned in planning and decision making.
PO-11
Po 11. To have the ability to comment and evaluate the classical and current theories by taking into account the developments in logistics and supply chain areas.
PO-12
PO 12. To have the basic knowledge about foreign trade and customs legislation
PO-13
PO 13. To have knowledge about relationship between foreign trade and logistics management.
PO-14
PO 14. To have basic knowledge in at least one foreign language
Learning Outcomes
LO-1
The students will be able to comprehend and apply the phases of follow-up in a research
LO-2
The students will be able to report their research
LO-3
The students will be able to discuss and comment on research techniques
LO-4
The students will be able to compare techniques of survey preparation and interpretation
LO-5
The students will be able to compile a sound report by merging different parts of the research
