In facing the problems with students the course intended to develop their problem-orientation and
problem- solving skills. Also aims to develop the abilities of learning through experience,
awareness and recognizing the differences.
- Berger, John. Görme Biçimleri, Metis Yay., İstanbul, 2010.
- Shlesinger, B. Edward. Buluş Nasıl Yapılır ?, Tübitak Yayınları, İstanbul, 2006.
- Toptaş, Hasan Ali, Harfler ve Notalar, İletişim Yayınevi, İstanbul, 2009.
Other Sources
Course Schedules
Week
Contents
Learning Methods
1. Week
Discussion of the concept of creativity
Verbal expression
2. Week
Creative strategies
Verbal expression
3. Week
Repeat and experience methods and methods of application
Verbal expression
4. Week
The relationship between objective and tools, contetn and tools
Verbal expression
5. Week
Concepts of space and fullness
Practise
6. Week
Difference of what is seeing and what is perceiving at.
Verbal expression,
case analysis
7. Week
Midterm exam.
Midterm exam.
8. Week
Create difference
Practise
9. Week
Understanding and analyzing
Verbal expression,
case analysis
10. Week
To take apart and re-crate a whole
Practise
11. Week
Association games
Practise
12. Week
Game of the story completing
Practise
13. Week
Create a composition and re-configure
Practise
14. Week
Strengthen the meaning and to express the opposite and animate the role( Presentation in the face of the crowd. )
Verbal expression,
Practise
15. Week
Assessment
Assessment
16. Week
Assessment
Assessment
17. Week
Assessment
Assessment
Assessments
Evaluation tools
Quantity
Weight(%)
Midterm(s)
1
20
Homework / Term Projects / Presentations
1
10
Attendance / Participation
14
20
1
20
Final Exam
1
30
Program Outcomes
PO-1
Students will be able to define the concepts of communication, art, culture and others on the field and to associate the acquired theoretical information with the practices in the sector.
PO-2
To gain the success on the field they will acquire the must theoretical acquisitions and they will be able to make creative designs by learning the quantitative and qualitative methods of the field.
PO-3
By understanding developments of the subjects like communication, media, culture and art in their historical processes students will be able to evaluate the changes and results in the field related to cultural, social and technological improvements.
PO-4
They will observe the technological, cultural and social improvements and will be able to practice these changes in the field.
PO-5
They will be able to analysis the subjects they read, perceived and understand.
PO-6
Students will embrace contemporary academic and professional approaches on communication and design and will be able to adapt them to their works.
PO-7
By improving their research skills, students will be able to bring together different information sources and communication channels, thus developing creative communication strategies.
PO-8
By improving their skills on management and leadership they will be able organize their time and sources effectively.
PO-9
They will develop detailed and must knowledge in the main professional fields like advertisement writership, customer representative, brand manager, communication strategist and communication consultancy.
PO-10
Students will generate communication strategy in certain subjects and realize every related works.
PO-11
They will work creatively, freely and flexibly in their personal lines.
PO-12
Students will be able to provide and amass the necessary ideas and knowledge to give their projects a more effective and convincing formation in written, verbal or other ways.
PO-13
During a relation with target group in a work they will be promoters who are encouraging the team work.
PO-14
Students will be able to use necessary items and equipments of their profession in exact time and place and will practice their projects on time.
PO-15
They will improve solutions to problems in the communication process and able to use their initiatives.
Learning Outcomes
LO-1
Define the problem.
LO-2
To classify the problem.
LO-3
Practise for problem solving.
LO-4
Use difference techniques and methods to solve the problem
LO-5
Complied in solving the problem of different variables