Associate Degree Programs
Vocational School of Bussiness Administration
Public Relations and Publicity
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Sociology of Communication

Course CodeSemester Course Name LE/RC/LA Course Type Language of Instruction ECTS
MHT0011 Sociology of Communication 2/0/0 DE 2
Course Goals
 It is aimed to learn the basic concepts related to communication and sociology, to understand the historical development, to examine the public relations profession through examples suitable for its dynamic structure and to follow the agenda.
Prerequisite(s) Course Code Course Name…
Corequisite(s) Course Code Course Name…
Special Requisite(s) Aim to learn the basic concepts related to communication and sociology, to understand the historical development, to examine the public relations profession through examples suitable for its dynamic structure and to follow the agenda.
Instructor(s) LecturerDr. Ömür Kınay Alkan
Course Assistant(s)
Schedule Friday, 09.30-11.20 4A08
Office Hour(s) Wednesday 13:00-14:00
Teaching Methods and Techniques Learning the basic concepts of public relations, understanding the historical development and examining the dynamic structure of the profession through examples.
Principle Sources -İletişim (Prof. Dr. Orhan Küçük)

-Kitle İletişim Kuramları (Levent Yaylagül)   -İletişimin Dünyasallaşması (Armand Mattelart)
Other Sources -Newspaper Oksijen
Course Schedules
Week Contents Learning Methods
1. Week
2. Week
3. Week
4. Week
5. Week
6. Week
7. Week
8. Week
9. Week
10. Week
11. Week
12. Week
13. Week
14. Week
15. Week
16. Week
17. Week
Assessments
Evaluation tools Quantity Weight(%)
Homework / Term Projects / Presentations 1 40
Final Exam 1 60


Program Outcomes
PO-1P O 1. To have basic knowledge about Public Relations and Advertising
PO-2P O 2. To have basic knowledge about Human Resources
PO-3P O 3. To have basic knowledge about Marketing
PO-4P O 4. To have basic knowledge about Aesthetic Arts and Fine Arts
PO-5P O 5. To have basic knowledge about information technology
PO-6 P O 6. To have basic knowledge about Law
PO-7P O 7. To have basic knowledge about Project Management
PO-8P O 8. To have knowledge on Atatürk Principles and Revolution History
PO-9P O 9. To have professional English on Communication
PO-10P O 10. To have knowledge about effective Turkish Language
PO-11P O 11.To have knowledge about communication
PO-12P 0 12.To have knowledge about business functions
Learning Outcomes
Course Assessment Matrix:
Program Outcomes - Learning Outcomes Matrix
 PO 1PO 2PO 3PO 4PO 5PO 6PO 7PO 8PO 9PO 10PO 11PO 12